Powerpoint Templates Page 1 Powerpoint Templates Mr. Chopsticks By Group 11.

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Presentation transcript:

Powerpoint Templates Page 1 Powerpoint Templates Mr. Chopsticks By Group 11

Powerpoint Templates Page 2 Client Information : Mr Chopsticks 1633 Scripture Denton, TX, From a simple fast food menu, to a full Service restaurant with a wide selection, Mr. Chopsticks is a true American success story

Powerpoint Templates Page 3 Client Information : Established in 1985, with little idea about which direction the restaurant was heading, Mr. Chopsticks has since captured the hearts and taste buds of health-conscious patrons with fresh herbs, raw vegetables and light seasonings. All dishes are unique, drawing inspiration from such diverse sources as China, India, Thailand, Vietnam and Japan.

Powerpoint Templates Page 4 Ads: Healthy Chinese Food Health- Conscious entrees Starting at just $4.00 Casual Asian Resturant Quick/Full Service oriental cuisine Entrees Starting at just $4.00 Fast Food Near UNT Drive thru or Dine in meals Starting at just $4.00 Affordable Sushi Close to UNT and TWU Campuses Rolls starting at just $4.00 Ads

Powerpoint Templates Page 5 Our Best Keywords used : KeywordsClicksimpressions Chinese food152,989 Chinese restaurant2698 Mr. Chopsticks2324 Healthy Restaurants 1121 chinese food1171 chopstix1258 Fast food1190

Powerpoint Templates Page 6 Graphs : Clicks Impressions

Powerpoint Templates Page 7 Graphs: Cost per click Cost

Powerpoint Templates Page 8 Campaign Performance Clicks37 Impressions53,198 CTR0.07% Avg. CPC$1.35 Avg. CPM$0.94 Total Cost$49.82

Powerpoint Templates Page 9 What we learned.. We learned that online marketing is very important for marketing campaigns in the future since most destination searches are started on website Google. We believe that Google Adwords has positively impacted Mr. Chopsticks restaurant, we can see this through the impressions and clicks exposure.