Starbucks survey Chloe & Angelo

According to individual responses, we find out that nearly half of the people from Asia like coffee, and it is just the same as those from North America whereas people from Europe seem that they all enjoy coffee.

Since SIG is a program for teenagers, so most of the results are from the age group of

People generally have positive opinions on taste Still needs a lot of improvement ( relevant info later) In all, Starbucks does a good job.

According to the survey, no one likes cappuccino…a little bitter perhaps? Latte is very popular ( vanilla latte) Frappuccino: sweet taste (cream), icy, feel so cool especially during scorching summer Baked goods provide broader choice for customers

Overall service is satisfying

Considering of the price of Starbucks product, not so many people drink it often during a week But, largely because of the taste, a large number of people drink Starbucks once a week.