CONTENT BACKGROUND PRODUCTS OF THE COMPANY FINANCIAL STATEMENT COMPITITORS MISSION AND VISION STRATEGIES & Activities CONCLUSION BIBLIOGRAPHY
BACKGROUND Foundation Year : 1947, later established on December 29, 1967 Founder : Chung Ju-yung CEO : Chung Mong-koo Type of Company : Public Head Quarters : Seoul and South Korea Branches : Canada, Mexico, China, India, Japan, Philippines, Turkey, Germany, Russia etc.
Products of the company Hyundai has Automobiles, Commercial Vehicles and Engines. There are some Vehicles :
Hyundai Accent Hyundai Creta Hyundai ElentraHyundai Eon
Hyundai i20Hyundai Sonata Hyundai VelosterHyundai Verna
Indian Car of the Year 2015 Elite i20
Financial Statement Parameter MAR'15 ( Million) DEC'13 ( Million) Change % Sales Turnover 11, , % Other Income % Total Income 11, , % Total Expenses 10, , % Operating profit % Gross Profit % Interest % PBDT % Depreciation % PBT % Tax % Net Profit %
Competitors TATA MOTORS : The country's biggest automobile manufacturer Tata Motors has overtaken Korean auto giant Hyundai Motors to grab the second spot in the passenger car segment. The Indian auto major sold 12,665 cars in December 2006, overtaking Hyundai which sold 11,049 cars last month. This is the first time in over 18 months that Tata has managed to surge ahead of Hyundai after the latter beat Tata in July 2005
MARUTI-SUZUKI: As per the latest CSI (Customer Service Index) study by JD Power Asia Pacific, Maruti Suzuki has ranked highest in their customer satisfaction survey for the 14th consecutive year, with a score of 876 with Hyundai (833) in the rankings. Maruti Suzuki's overall performance is largely due to its strength in critical operational measures.
Mission and Vision Vision : At this very moment, It is developing eco-friendly and human-oriented technologies for the future and setting up optimized global management systems in order to provide the best experience to its customers. Mission : To create exceptional automotive value for our customers by harmoniously blending safety, quality and efficiency. With our diverse team, we will provide responsible stewardship to our community and environment while achieving stability and security now and for future generations.
Strategies and Activities Customer satisfaction through differentiated value. Customer-centric smart services. Brand innovation driven by quality. Safe move Campaign.
Conclusion
Bibliography Hyundai case study TOI and CNN Hyundai’s Facebook Page
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