A Wikipedia program you can brag about. 1 person Senior Editor Author of more than 15% of Wikipedia’s best content about brands 26,000 edits over six.

Slides:



Advertisements
Similar presentations
How to Sell Social Media NowSourcing, Inc. Social Media Club.
Advertisements

Facebook: 747 class page John Lachmeyer Richard Tejada.
2005 This is Your Business Twitter 62% Facebook 60% LinkedIn 57% YouTube 10% Google+10% Blogs00%
User Involvement Statistics Iceland’s Experience Nordic Statistical Conference August 2010 Heiðrún Sigurðardóttir Þorbjörg Magnúsdóttir.
6 Biggest Mistakes Companies Make Using Social Media HELPING BUSINESS USE SOCIAL MEDIA MARKETING FOR A
Small Business & Web Technology Going Social. Agenda What is Social Network? Why Social Network Matter? Trends in Social Networking – Facebook – Twitter.
Web 2.0 Web 2.0 is the term given to describe a second generation of the World Wide Web (WWW) that is focused on the ability for people to collaborate.
A Comprehensive Social Media Strategy Robin Krause assistant director of marketing services Heather Hickerson marketing writer / editor Presentation
Lauren Reyes-Grange Digital Marketer, Consultant & Strategist E: T: W:
Web – 3 - X.0 Change from static websites to the Internet of Things Change from static websites to the Internet of Things.
Adriana Iordan Web Marketing Manager / Avangate Social Networking Media How the software authors should use it?
Top Objectives: 1.Increase web traffic and exposure 2.Become definitive authority on Coffee 3.Increase sales to coffee centric Food Service Operators 4.Engage.
Growing Your Business with Social Media David Gerzof
Integrated Web Marketing for Xerox Agents Innovative Marketing for Office Technology Resellers Practical Strategies for.
Media Relations in a Social Media World By Julie DeBardelaben Deputy Director of Public Affairs CAP National Headquarters.
Mediasophia and NNRC Charleston, Internet Marketing Elements Search engine optimization (SEO) Local (Google Map) marketing Custom lead-generating.
sound-effects-sound-clips-family-feud-download sound-effects-sound-clips-family-feud-download-
Digital Media Marketing Campaign Rick E. Norris – An Accountancy Corporation – Case Study.
Diversification & Publisher Traffic Today’s niche… tomorrow’s mainstream Andrew Copeland, Network Director, Tradedoubler.
Helping you and your family to stay in control. YouTubeWhatsApp Instagram Facebook Google Moviestar Planet Twitter Oovoo Amazon Club Penguin.
Social Media and Your Career How to use social media to land your next job Confidential -- Copyright Web Developers of New York All Rights Reserved.
What keywords are Terma Labs going after? What are they doing to add new content Used to write blog posts but haven’t in a year.
Welcome to the Social Media Boot Camp. Who is using social media?
Collaborative Peer Production In a Health Context Jimmy Wales President, Wikimedia Foundation Wikipedia Founder.
How to Leverage SOCIAL MEDIA in BLENDED LEARNING.
Will Social Media Help In SEO Ranking ? Tips From Nexevo Technologies
PPA Tech Talks Appstore Discoverability and SEO Basics Getting your digital magazine found Neil Morgan – Magvault.com Zak Harper - HarperSEO.
AOHT Principles of Hospitality and Tourism Unit 5, Lesson 13 Introduction to Internet Marketing Copyright © 2007–2014 National Academy Foundation. All.
JonLoomer.com Jon Loomer Digital on Facebook Jon Loomer.
Online Ad Management & Your New Marketing Secret Weapon.
A consistent social media presence is key to a good SEO strategy. Create engaging content that will encourage people to share. Encourage sharing on your.
Welcome to Brainguru Technologies. SEM Company Brainguru Technologies is a Leading SEM Company in the sector of Noida. SEM stands for Search Engine Marketing.
Smartphone Development Trends Popular Trends in Smartphone Development 1) High Growth Rate 2) Apple's Sole Show Ends 3) Businesses Leading Their Way 4)
Social Media Marketing by Discover SEO Adelaide.
Internet Marketing Agency – Website Design and SEO Company
Hawaii Property Management Companies
Honolulu Property Management Company
Best Property Management Company in Oahu
House Cleaning Company Dallas TX
Click Here for Swimming Classes for Toddlers
Line Sheet Template
Price List Template -
Hawaii Property Management Company -
Infant Swim Classes and Lessons -
Leading Social Media Marketing Companies in Northern Ireland -
Chapter 26 Social Media This chapter explores how social media are used, with increasing frequency, for professional communication. Students will be well.
COMPETITIVE ANALYSIS D CUSTOM TEMPLATE.
Best Content Writing Services
Advanced digital marketing Introduction to digital marketing
Hawaii Property Management Companies -
Property Management Companies in Honolulu
Property Management Services Hawaii -
Visitor Tracking Software -
Conference Venues in Sydney Beaches
What is Search Engine optimization
Property Management Companies Honolulu -
Our Business is Your Success
Best Las Vegas Social Media Company
Best Social Media Marketing Company in Chennai
Professional Las Vegas Social Media
Full Service Digital Creative Agency Are you looking for solutions for your business to achieve fair amount of customers? However, the question remains.
Log on for Oahu Property Management Companies -
Positioning your brand and people as trusted authorities
The Importance of Integration
Creating a Social Media Listening Dashboard
Grade one First term Second term Learning unit Learning unit
Best Honolulu Property Management Company
Social Commerce: Foundations Social Marketing and Advertising
Best Social Media Marketing Company
Best Las Vegas Social Media Marketing Services
Presentation transcript:

A Wikipedia program you can brag about

1 person Senior Editor Author of more than 15% of Wikipedia’s best content about brands 26,000 edits over six years

Coca-Cola Disney Wal-Mart The Vatican The FBI Pepsi The CIA Chevron Dell MySpace Exxon Microsoft Apple EA Games Sony Wall of

The Federal Trade Commission requires that we disclose a material connection

No Advocacy

Volunteers aren’t improving your page * Based on Wikipedia’s own assessments of thousands of company pages

Wikipedia’s influence Most influential website on the planet - ://URLFAN Ranked above YouTube, Twitter Facebook and The New York Times 2 nd result in 24% of searches 3 rd, 9% Educated readers

Bias and misinformation run unchecked Quality of Wikipedia pages remain low Hands-off Requires patience and expertise Offers a safe and welcomed approach for improvements Talk page strategies Risk of vengeful editing from angry Wikipedians Risk of media exposure Anonymous/Direct editing Finding middle-ground in company policy

Five approaches to Wikipedia 1.Hands-off 2.Monitoring & response 3.Public relations 4.Content marketing 5.Paid editing

ETHICAL WIKI