India’s 1 st 24X7 Comedy channel

Our Promise Contemporary Topical Relatable With Sense Of Purpose

India’s first Historical Comedy - Birbal’s wit has all solutions! Delivering our promise through shows like! Kavita ka ek look hai k duniya Fakebook hai!

A Unique Fun Mytho show - exhibits Narad’s role as a catalyst between Devlok & Danavlok Saare efforts honge farzi jab chalegi Sirji ki marzi

Life hai jashn, har hafte celebrate in Tashan! Kahbron k bazar me ye samachar nahi vyapaar hai

Ham lenge har khabar ki khabar! Khel Jamega, common man hero banega!

A crazy family with funny situations of daily life For today’s ALPHA MALE - Naughty every time but aims to get away anytime

And we are on the right track!

Another first - All shows also air on 92.7 BIG FM, helping build wider reach and enabling local connect Another first - All shows also air on 92.7 BIG FM, helping build wider reach and enabling local connect SO WE HAVE INCREASED OUR SCOPE

is now available on AND ALSO..

Reach to 85mn homes across India Neighborhood of the top 8 Channels on most platforms Internationally distributed in USA, Canada and digital platforms of Apalya, DITTO TV etc Distribution Network Deeper penetration through presence across distribution platforms NATIONAL MSO’s DTH REGIONAL MSO’s Strategic growth on account of stronger distribution network resulting in wider reach across the geography

Network Strength India’s Largest Radio Network – 92.7 Big FM with new increased no of 59 radio stations & increased listenership of more than 43 Million across the country No. 1 Regional Channel across Bihar, Jharkhand and Purvanchal

Presents

Insight – – 26 th Jan is celebrated as the Republic day of India – On this day the constitution of India came in to effect in the year 1950 – Celebrated across the country with the famous Republic day parade held at the Red Fort in New Delhi – Brings the whole nation together

Concept – – Big Magic brings a power packed fun and laughter filled Republic Day with a twist – Come and celebrate this Republic day when we give the remote away to the men in the house – With the idea to capitalize on the public holiday,Big Magic celebrates “The Republic of Men” – Special bouquet of men skewed hilarious episodes from across the shows to be brought together throughout the day – The original shows also to air special episodes around men – To be aired on the whole day of 26 th Dec

Marketing Amplification Digital Trade Consumer RadioTV Mailers Banners PR

 TV Deliverables Deliverables Freq per day No. of Days Title Sponsor (3 Sec on tags) Presenting Sponsor (3 Sec on Tag) Co Presenting Sponsor (3 Sec on Tag) Powered By Sponsor (2.5 Sec on Tag) Associate Sponsor (2 Sec on Tag) Promos Bumpers (Opening + Closing Bumpers - 5 sec) Astons (10 Sec)- 60 Astons on the day - 22 for Title, 18 for Presenting, 12 for Co Presenting and 8 for powered by NA Bugs (10 Sec)- 30 Bugs on the day - 18 for Title, 12 for Presenting NA FCT in shows (0900 hrs to 2400 hrs) Total Seconds

 RADIO Deliverables Deliverables Freq per day No. of Days Title Sponsor (3 Sec on tags) Presenting Sponsor (3 Sec on Tag) Co Presenting Sponsor (3 Sec on Tag) Powered By Sponsor (2.5 Sec on Tag) Associate Sponsor (2 Sec on Tag) Promos Bumpers (Opening + Closing Bumpers - 5 sec) Total Seconds * Secondages Multiplied by 35 as the same would play in 35 HSM stations

 Digital – – Spike to be promoted across social network platforms – FB| Twitter handle – Promo boost on You tube channel – Parallel content creation for the spike – Contest for bringing engagement with the audience – Media posting

 PR – – Snippets of the episode across electronic and web portals for an increased recall – Press note across all the Key DD Free Dish Markets – Interaction of the electronic channels with the actors on the sets for live coverage – Trade Release on the spike and special mentions for a detailed Trade engagement

 Trade – Trade Mailer – – Mailers across the trade platforms for a focused communication to the trade fraternity Trade Banners – – Spike specific banners across the trade portals for excessive visibility and awareness

Integration Opportunities – Gillette – The Best a man can get Concept - On Republic day, Big Magic offers the “Best a man can get” Big Magic dedicates the entire day to “Men” Throughout the day, Gillette branding will be featured via branded elements Either a product or the overall brand can be promoted TV Deliverables Branded Promo Branded Window Branded Aston Branded Bug

– Radio Deliverables - Branded RJ Mentions – Digital Branded Promo Branded Gags/Segments uploaded Branded discussion thread on ‘What does Republic of Men’ mean to our male viewer 2. Cadbury Celebrations – Khushiyan Le Chalo Concept – In this case we celebrate the crazy, whacky species named men Cadbury Celebration associates with every celebration with the proposition ‘Khushiyan Le Chalo’ BIG Magic takes along happiness throughout the day by dedicating a day of its content exclusively for men

TV – Branded Promo - Promoting Republic of Men – Branded Vignettes – Featuring male anchors and lead actors – Branded Window – Branded Aston – Branded Bug Radio – Branded RJ Mentions – Branded Bytes of celebs Digital – Branded Promo – Branded Vignettes – Branded Gags/Segments uploaded – Branded discussion thread on ‘What does Republic of Men’ mean to our viewer/subscriber

Sponsorship Cost  Title SponsorRs. 26 Lacs  Presenting SponsorRs. 23 Lacs  Co-Presenting SponsorRs Lacs  Powered By SponsorRs. 17 Lacs  Associate Sponsor Rs. 14 Lacs

Join us because… Laughter is contagious and it’s going viral with Big Magic!

Thanks