Tobacco Use and Teens

Reasons for Tobacco Use Among Teens Peer pressure – Teens think they will lose friends if they don’t try. – Real friends wont pressure you – Pick friends wisely Healthy choices Media Help with weight loss Addicted Look cool More grown up Parents do it

Tobacco Addiction Addiction- mental or physical need for a drug or other substance Withdrawal- unpleasant symptoms that someone experiences when he or she stops using an addictive substance. – Bad sleep – Craving nicotine

Psychological Vs. Physical Dependence Psychological Dependence A persons belief that he or she needs a drug to feel good or function normally Everyone knows its bad – Their need outweighs the danger Some associate smoking with something else – Every break have a cigarette Physical Dependence An addiction in which the body develops a chemical need. Teens can develop a physical dependence more easily than adults Body builds up tolerance

Targeting Teens Target audience – Group of people the product is intended for. Companies package their cigarettes with cartoon logos Magazines are used for advertisements They use celebrities