Lähde: KMT AL + total Kevät 2015 Source: NRS MAG + total Spring 2015 Time spent reading Finnish magazines Reading minutes are average reading minutes.

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Lähde: KMT AL + total Kevät 2015 Source: NRS MAG + total Spring 2015 Time spent reading Finnish magazines Reading minutes are average reading minutes

Lähde: KMT AL + total Kevät 2015 Source: NRS MAG + total Spring 2015 Reading minutes x) n<50 All N=5015 Women N=2597 Men N=2418 Household purchase decision-maker N=3939 All magazines Science & Culture Women’s magazines General interest magazines Hobby magazines Health & Well-being Family magazines5461x57 Living, Interior & Gardening Automotive & Technology Food & Beverages Professional & organisation magazines Economics & Entrepreneurship Customer magazines Reading minutes by magazine type (Average reading minutes = How long does one normally read or browse a copy of a magazine)

Lähde: KMT AL + total Kevät 2015 Source: NRS MAG + total Spring 2015 Reading minutes for specific magazine titles: