CAPSIM Electronic Sensors Company Division: Chester Round :3 November, 29, 2010 EGR , Fall 2010

TEAM C  Humberto Verdugo  Ngoc Tran  Michael Rodriguez  Alan Hernandez EGR , Fall 2010

Sectors Research & Development Supervised by Mike Rodriguez Marketing Supervised by Ngoc Tran Production Supervised by Humberto Verdugo Finance Supervised by Alan Hernandez EGR , Fall 2010

 Mission Statement  Our mission is to provide reliable products efficiently and at the best quality available to our customers. We strive to uphold the highest ethical standards while effectively operating a successful electronic sensor manufacturing company. EGR , Fall 2010

Research & Development  Cake is being rejuvenated for continued market presence at a slight cost t\for development. Cups and Coke should be ready for sales beginning of 2013 and should be positioned nicely to reap maximum profits. Suggest Production and Marketing focus on these two products.  Expectations are to produce two more products and focus on the High End and Performance and move all our products to ideal positions in the market. EGR , Fall 2010

Initial R&D EGR , Fall 2010

 Our plan is to cut out the [Cure] and [Cake] lines entirely. To this end R&D will cease on these lines and production should be halted while inventory is cleared out. EGR , Fall 2010

Marketing Department  Initially Our plan is to sell out all [cid] and [cure] left from the last time as well as [cake] because [cake] is going to be shut down at the inventory. We spend more money on the promo budget and the sales budget of [cake], [coat] and [cedar] for the first period in order to gain awareness for those products. Thus, the possibility to have them sold out becomes higher. EGR , Fall 2010

We are looking to increase product selling, through marketing and improve product placement through R&D. Also, increase company expansion to compensate for long-term growth.

Final Decisions for Round 3  Cake is being rejuvenated for continued market presence at a slight cost t\for development. Cups and Coke should be ready for sales beginning of 2013 and should be positioned nicely to reap maximum profits. Suggest Production and Marketing focus on these two products. EGR , Fall 2010

Production department  Production Division  Supervised by Humberto Verdugo  As we are trying to discontinue “Cure” and “Cake”, the production department won’t produce more of these products in order to sell them out. We are trying to focus at our new products spending more resources on them. We estimate that in time we will get the money invested on the new products.  Furthermore, we sold some production lines we had for some products (no longer on inventory) and we are going to use that money on the new products EGR , Fall 2010

Finance department  Finance Division:  Supervised by Alan Hernandez  We strive to retire max stock in order to decrease the total percentage of current debt. To do so, dividend per share has to be adjusted such that shareholders expect less in terms of annual dividend. Borrow is going to be stabilized for the final round; therefore we could focus on giving the proper common stock to our enterprise.  Finance department should be able to increase product awareness and accessibility to all eight products and assess customer needs. EGR , Fall 2010

Engineering Design Process  diagnosing problem, After recalling our production rates, we could not continue on supplying two particular products, otherwise we would not get the desired production.  setting goals, We estimated what our future profit would be if those two new implement product would have been approved in the industry.  generating alternative options, A structure plan was developed in order to introduce a new stability to the production. EGR , Fall 2010

 selecting most appropriate alternative, To choose the right strategy for our enterprise, we needed to try and see how the system worked.  implementing and monitoring chosen alternative. We now, see that our two new products are reaching the maximum profit for their respective area. EGR , Fall 2010

 Any Questions on our production system strategies? EGR , Fall 2010