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Click to edit Master title style Click to edit Master subtitle style © Alpha Media LLC. All Rights Reserved. Visible Vault Title Sponsorship Presented by Charlie Stewart, Alpha Media Peoria (309)

Click to edit Master title style Click to edit Master subtitle style © Alpha Media LLC. All Rights Reserved. Incremental Growth Strategy Plan Goals: Increasing Sales Volume  This is a strategic Prairie Farms brand Integrated Marketing Plan customized for Prairie Farms to leverage Incremental Case Stack movement with media partner Alpha Media.  Strategic alignment with ENERGY activating select Prairie Farms dairy products sampling (at key Prairie Farms Peoria radio market) grocers or C Store accounts.

Click to edit Master title style Click to edit Master subtitle style © Alpha Media LLC. All Rights Reserved. Promotion Overview This promotional tool will bring/generate attention, foot traffic and excitement to your Sell in & Sell thru location. Energy102.3 will execute a series of vault appearances with live broadcasts under the “One Oh Tour Three” umbrella. Listeners will be invited to come guess the code to the visible vault. If the listener guess correctly, they win $10,230 instantly!

Click to edit Master title style Click to edit Master subtitle style © Alpha Media LLC. All Rights Reserved. On-air promotional messages: M-F 12x Daily (20 Days) 240 Total (30 Second Promo :10 Second Sponsor Tag) (5) On Location 2-hour Live Remotes – Full Show - at (2) Hyvee, (2) Schnuck’s and (1) Food Depot locations. Choose 5 dates from the dates listed below. If you need alternative dates please indicate: 1.Friday 11/13, 4-6pm: Hy-Vee – Shoppes at Grande Prairie 2. Saturday 11/14. 10am-12noon Schnuck’s – University location 3.Friday 11/20, 4-6pm Food Depot - Pekin 4.Saturday 11/21 10am-12noon Schnuck’s - Pekin 5.Saturday 11/28 10am-12noon Hy-Vee – Sheridan & Lake Live Remotes would be Friday 4-6pm or Saturday 10am-12noon, dates and times to be determined by Prairie Farms Live Breaks: 6x Daily (20 Days) 120 Total (:10) second Sponsor Tags at appearance Location(s) noncompetitive to Prairie Farms Social Media/Facebook/Twitter/Instagram: 1x Daily (15 Days) Total: 45x Energy website Media releases Prairie Farms Visible Vault 11/5-11/28/15

Click to edit Master title style Click to edit Master subtitle style © Alpha Media LLC. All Rights Reserved. Let’s Get Started! Your Investment: $12,750 (net) (includes $750 in Live Remote Talent Fees) Your signature below indicates your acceptance of this presentation and standard Alpha Media payment and credit terms, and your acknowledgement that Alpha Media does not discriminate in the sale of advertising time, and will accept no advertising or sponsorships placed with intent to discriminate on the basis of race or ethnicity. Your execution below certifies that you are not entering into this agreement for a discriminatory purpose, including but not limited to decisions not to place advertising on particular stations on the basis of race, national origin, or ancestry. You further warrant that you have full authority to execute this agreement as, or on behalf of, the advertiser. Agreed to: _____________________________________________________________________________ SignatureDate ________________________________________________________________________________________ Business Name