Competitive Dynamics Chapter 8 Built by Stambaugh/2008 Go For the Jugular… BoA CEO Ken Lewis Jeff Stambaugh

Competitive Dynamics Built by Stambaugh/2008 The purpose of business is to create and keep a customer … Drucker Sources: Adapted from Chen, M-J Competitor analysis and interfirm rivalry: Toward a theoretical integration. Academy of Management Review, 21(1): ; Ketchen, D.J., Snow, C. C., Hoover, V.L Research on competitive dynamics: Recent accomplishments and future challenges. Journal of Management, 30(6): ; and Smith, K.G., Ferrier, W.J., & Grimm, C.M King of the hill: Dethroning the industry leader. Academy of Management Executive, 15(2):

Drivers of Competitive Behavior Built by Stambaugh/2008 ■ Awareness ■ Motivation ■ Capability The purpose of business is to create and keep a customer … Drucker

Nuts and Bolts Built by Stambaugh/2008 ■ Types of actions ■ Will this escalate? The purpose of business is to create and keep a customer … Drucker

“Winning Strategies” Built by Stambaugh/2008 ■ First, define “winning” ■ Be subtle / deceptive ■ Move fast (second-mover imitation) ■ Play hardball?!? ■ Impact with business strategy ■ Forbearance & co-opetition The purpose of business is to create and keep a customer … Drucker

Summary Built by Stambaugh/2008 ■ Compete “smartly” The purpose of business is to create and keep a customer … Drucker