ABASNASKWT.COM By Rohnak Habeeb

PORTER’S FOUR COMPETITIVE STRATEGIES : Industry – Wide : low cost across industry. Industry – Wide : Differentiation with better product/service across the industry. Focus : Lowest cost within a industry segment. Focus :Differentiation with Better product/service within an industry segment. Out of the four porter’s strategic models, abnaskwt.com will be a model based on Focus: better product/service within an industry segment. Abnaskwt.com will be focusing in the construction industry segment providing differentiation of service and differentiation of products.

TARGET SEGMENTS? Every business model has to target a segment of the market. Target segment is the segment of the market that a business model targets to produce a product or service catering to the chosen segment. abnaskwt.com targets regional mid-high end construction contractors/companies.

KEY BENEFITS? Key benefits are benefits offered to the customer from the business model. Key benefits offered by abnaskwt.com are:  Reliability during emergency needs of materials.  Quick and easy Construction machinery rental options.  Quick and easy Vehicle rental options for labour transport.  Broad product line from various suppliers from USA, Germany, China and India.  Skilled and unskilled labour services if required.  Quick and easy Equipment rental options.  Blasting and paint works 3000 sq. metre work station with covered yard.

UNIQUE CAPABILITIES? Unique capabilities are attributes that are unique to the business model that distinguishes a business model from other business models. Unique capabilities of abnaskwt.com are:  Family Owned and Family connections  Supplier network from USA, Germany, China, India and other countries  Rapid expedited shipping  Experienced Staff  Emergency Inventory  capability to take up insulation projects.  20 years of experience

VALUE PROPOSITION? Value proposition is the result of a combination of target segment, key benefits, unique capabilities of a business model. Abnaskwt.com provides mid-high end construction companies with broad product line from various suppliers across the globe, easy access to reliable hit-tech equipment for rent, man power supply and emergency inventory to satisfy and keep the projects going even in a stage shortage. abnaskwt.com - A family that never lets you down.