STRATEGIC ENROLLMENT MANAGEMENT AT ISU FACULTY SENATE EXECUTIVE COMMITTEE AUGUST 28, 2012 Joshua Powers Interim AVP for Student Success

STRATEGIC ENROLLMENT MANAGEMENT What is it? Why are we doing it? How will it work? When will it be happening?

SEM: WHAT IS IT? A cultural mindset A process for integrated planning A coordination mechanism for management The GOAL: Consistent Retention and Graduation Rate Improvements

WHY ARE WE DOING IT? May 2012 Unemployment:: 4-year grads: 8.4%; HS grads: 17.3%. College Wage Premium: +$21,580/year; $1 million over lifetime. Source: The College Advantage (2012); Bureau of Labor Statistics (2011). Source: The College Advantage (2012)

WHY ARE WE DOING IT? Year 4 Year 4+? Fall 2011: 1,075 FT/FT bachelor’s degree seeking freshmen did not return. Also: About 1 of every 2 transfer students to ISU graduate from here. The promising news: Early indicators that non-returners are falling (980 at present). If we were a high school, we’d be in state receivership.

THE IMPORTANCE FOR ISU Largest revenue source within our control to affect. 25 more freshmen retained to graduation = $1 million* 6% of ISU budget from state linked to completion rates and rising. *Calculated based upon 21 in-state, 4 out-of-state; current tuition rate; 5 total years until graduation (the ISU average); state performance funding.

SO, WHAT WE NEED TO DO IS…

WHAT WE HAVE NOW IS… Ten SP Goal 1 Initiatives CRM Team & Talisma SEM Short- Term Tactical Team Residential Life Program Student Success Council College & department initiatives University College Academic Advisors University Task Forces ISUcceed Program Other curricular & co-curricular initiatives Ombudsman (Al Perone)

IN SUMMARY, SEM IS DESIGNED TO… Provide a mechanism for focused and coordinated planning and action. Optimally align student profile with our throughput capabilities and in light of the external competitive environment.

HOW WILL IT WORK? Tactical Subcommittees Purpose: Action planning & execution Timelines and metrics Activity assessment Tactical Subcommittees Purpose: Action planning & execution Timelines and metrics Activity assessment

WHEN WILL IT BE HAPPENING? Operational Schedule  August 22 & 23; SEM Kickoff (collective session 8-12noon 1 ; HMSU 407; subgroup breakouts in PM and on 23 rd )  September 18 & 19; Recruitment & Retention Goal Review; HMSU 918  October 16 & 17; Strategy Development Check & Student Housing Review; HMSU 407  November 12; Strategy Development Progress Check & Reporting/Metrics Development; HMSU 918  December 11; Plan Development Wrap-Up; HMSU 407  January 8; SEM Launch; HMSU 407  February 5 & 6; Strategy Implementation Progress Check; HMSU 407  March 20-21; Implementation Reporting Event; HMSU 407

GOAL 1 DRAFT BENCHMARKS Five year Goals (in brief): First Year Retention +10% FTFTF-BDS (+60/yr): 300 total +14% AA FTFTF-BDS (+18/yr) +14% Pell FTFTF-BDS (+38/yr) +10% 21 st Cent FTFTF-BDS (+9/yr) +7% Transfer FTFTT-BDS (+8/yr) Graduation4yr6yr FTFTF-BDS+7%+7% AA FTFTF-BDS+9%+12% Pell FTFTF-BDS+6%+10% 21 st Cent FTFTF-BDS+5%+7% Transfer FTFTT-BDS+6%+6% Top 25 grad rate increases in 5 years nationally: 9-19% Top grad rate closers (min.- max.): %

A WORD ON LEADERSHIP AND THE REGIONAL STATE MISSION… ISU vis-à-vis the 50 or so Midwestern AASCUs: #11 in terms of greatest % of Pell eligible students; #14 in terms of greatest % of minority students; #5 in terms of pre-college academic readiness (as proxied via SAT/ACT average). These are the exact students, many who are first generation, that our state and nation most need us to provide a quality postsecondary education and for which we have an opportunity to build distinction.