EXHIBITORS’ AND VISITORS’ SURVEY RESULTS PAP-FOR RUSSIA 2010 XI International conference and exhibition for pulp and paper forestry, tissue, converting and packaging industries

visitors’ survey phenomenal growth of visitors, unrival internet activity  industry professional visitors (69% more than in 2008)  2428 visitors were registered in Internet (only 38 in 2008)

visitors’ survey: more than 50% of new visitors attracted to the show  28% of all visitors attended PAP-FOR 2008

visitors’ survey: specialization

visitors’ survey: 27% visitors are pulp&paper mills

visitors’ geography: 78% domestic visitors

visitors’ geography: main Russian pulp&paper regions presented

visitors’ survey

visitors’ survey: 17% with experience of more than 20 years!

visitors’ survey: 51% decision makers

visitors’ survey: source of information – 35% professional media, 25% recommendation, 18% internet

visitors’ survey: PAP-FOR visitors are motivated in purchasing but also in learning and gaining professional contacts

visitors’ survey: visitors decided to attend during 1 month and mostly 1 week before the show

visitors’ survey: high satisfaction with the results of exhibition  Visitors’ satisfaction rate with the show is evaluated by 79,4% in 2010  84,8% intend to visit PAP-FOR in 2012  69,7% have established new business contacts  Professional visitors’ number has increased by 69% (compared to 2008) and reached specialists

visitors’ survey: objectives for visiting - reached!

visitors’ survey: areas of interest – majority are interested in pulp&paper, paper production, board

exhibitors’ survey: high level of loyalty, good percentage of new companies  255 exhibitors from 22 countries  Evaluated 2008, 2010 statistics demonstrate average retention rate of 58% of the clients.

exhibitors’ survey: extreme growth of exhibitors’ satisfaction  Exhibitors’ satisfaction rate is equal to 81%  87,9% will recommend the exhibition to their colleagues  88,2% intend to participate in PAP-FOR Russia 2012  94,1% have established new business contacts

exhibitors’ survey: objectives for exhibiting - reached! %

excellent results of the event are proved by high loyalty of its participants  exhibitors’ loyalty to PAP-FOR is equal to 88,2%  visitors’ loyalty to PAP-FOR is equal to 84,8%

THANK YOU FOR YOUR ATTENTION! ANNA TROSHINA, PROJECT DIRECTOR 24/1 BLD. 5, BOLSHAYA NIKITSKAYA ST. MOSCOW , RUSSIA T: , M: F: