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Published byGwen Johns Modified over 9 years ago
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The Mobile Inbox Reaping The Rewards Of Wireless E-Mail David Koretz President & CEO, BlueTie, Inc.
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The Wireless Email Market More than 15 million wireless email users in US 329 million wireless Internet users worldwide by 2004 (IDC) Who are the Major Players in the Market?
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The Wireless Email Market SMS has 66% of the market Number of US Users¹: Smart Phones (Nokia 9000): Less than 50,000 PDA (Palm m705): 250,000 Web-Enabled (WAP) Phones: 4,000,000 SMS-enabled phones: 65,000,000 ¹ Yankee Group
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Technologies Available Palm Wireless PQA Expensive & Proprietary 19.2K data transfer Must download PQA to Palm Blackberry RIM Pocket PC with GPRS
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Building Technology that Customers Want & Need Most Important/Most Requested Features MYTH: One platform will prevail
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Key to Technology: User Experience Reduce/Eliminate Downloads Limit Data Push to Key Data Figure out Attachments Ability to Respond to Messages Intelligent Push
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Wireless Case Study: Visiting Nurses of Brooklyn Increasing communication between field & office staff Achieving HIPAA compliance in wireless email “Recently, we deployed Novasync’s Pocket Point of Care, a PDA driven system for our clinicians to document their visits, the next logical step was to provide for connectivity utilizing rather traditional office products like email, calendars, etc.; that’s where BlueTie came in.” Customer at a Glance: Visiting Nurses Regional Health Care System, Inc.’s 950 employees treat patients that are discharged from an acute care setting that require skilled professional care in the home. Website: www.vnabklyn.org
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Emerging Technologies SIM Toolkit Embedded JAVA (J2ME & MxEx) BlueTooth EDGE 3G
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The Future of the Industry Wireless Sync Real-Time Sync/Direct Connect Text-to-Speech Speech-to-Text “Aware” Networks
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