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Published byPrudence Hicks Modified over 8 years ago
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Estimating Willingness to Pay (WTP) for Nonmarket Goods Using Surveys (Source: Exxon Valdez Oil Spill Trustee Council)Exxon Valdez Oil Spill Trustee Council
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Why would economists survey?
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Elements of a good (valid) survey? $
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An example…
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Than here. Source: http://news.bbc.co.uk/cbbcnews/hi/sci_tech/newsid_3304000/3304803.stmhttp://news.bbc.co.uk/cbbcnews/hi/sci_tech/newsid_3304000/3304803.stm
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Would you pay $20 to cancel class next Friday? (If the WTP estimated from your responses is high enough, class will be canceled.)
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Background questions: 1.What year are you in school? 2.What is your major? 3.How many other classes are you taking this semester? 4.Male or female?
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Collected Responses: Estimated WTP = $20x(6/9) = $13.33
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