4.  Alignment of text and or graphics on a document.  Illustrating the Principles of Design  http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm

5.  Contemporary design in which contrasing elements of unequal weight and proportion are positioned on a page to achieve balance.  http://desktoppub.about.com/od/designprin ciples/g/asymmetrical.htm http://desktoppub.about.com/od/designprin ciples/g/asymmetrical.htm

6.  Attain balance by equally distributing the weight of various elements, such as blocks of text, graphics, images, headings, ruled lines, white space on a page. Balance is usually symmetrical or asymmetrical. Look up the following site:  Illustrating the Principles of Design  http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm

8.  Uniformity among specific design elements establishes a pattern of consistency in your document. Inconsistency can confuse and frustrate the reader and can lead to a reduction in readership.  http://desktoppub.about.com/od/consistency/C onsistency.htm http://desktoppub.about.com/od/consistency/C onsistency.htm

10.  The difference between varying degrees of lightness and darkness on the page.  Illustrating the Principles of Design  http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm

11.  Positioning elements to draw the reader’s eyes through the document.  http://pcworld.about.com/news/Oct162002i d105141.htm http://pcworld.about.com/news/Oct162002i d105141.htm

12.  An elements used to attract the reader’s eyes.

13.  The ease with which individual characters are recognized.

14.  Sizing elements in relation to their relative importance and to each other.  http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm

15.  Balancing similar elements equally on a page(centered alignment).

16.  Background space with no text or graphics.  Illustrating the Principles of Design  http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm http://desktoppub.about.com/od/designprin ciples/l/aa_pod2.htm

17.  When scanning a paper the eyes have a tendency to move in a Z pattern.