1. Gives you wings

2.  Red Bull has been very aggressive in advertising since they first started in 1987  Red Bull uses sponsorships of extreme sports athletes to place itself in the market.

3. http://www.youtube.com/watch?v=F9pKUMvN 7SU, This commercial emphasizes their action sports approach.

4.  http://www.youtube.com/watch?v=t5DndA4 0wHs http://www.youtube.com/watch?v=t5DndA4 0wHs  Canadian ad  http://www.youtube.com/watch?v=8x9iYweA RT4, http://www.youtube.com/watch?v=8x9iYweA RT4,

5.  An important part of expanding to different countries is understanding cultural diversity.  Badminton instead of an action sport  Different cans  http://www.youtube.com/watch?v=yq- sWwIi5aE http://www.youtube.com/watch?v=yq- sWwIi5aE

6.  New York Red Bulls ( MLS Soccer)  http://www.newyorkredbulls.com/ http://www.newyorkredbulls.com/

7.  Red Bull sponsored NASCAR racing teams for 5 years till being terminated last season  However, Red Bull still maintains sponsorship in Formula One

8.  Every year people from around the country try to create machines that will fly without engines. It is called Red Bull Flugtag.  http://www.redbullflugtagusa.com/ http://www.redbullflugtagusa.com/

9.  Red Bull uses these to gain interest in the market.  Red Bull wants everyone to believe that drinking their product will make them a better athlete.