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Published byAusten Griffin Modified over 8 years ago
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Engaging Your Changing Workforce in New and Different Ways Kathy Kacher Career/Life Alliance Services, Inc.
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Even the best designed Work/Life strategies will not achieve their desired results unless employees and managers understand and buy into the programs!
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Research Studies Consistently Report That Most Organizations Do a Poor Job of Communicating To Employees 2008: Hay Group Insight Employee Opinion Database, only 35 percent of employees understand how their organizations’ reward/benefit programs work. 2008: Met Life Open Enrollment survey, 51% of employees stated that they didn't get the resources they needed to understand their organization's benefits offering. 2008: World at Work Study on Reward Communication, 7 percent of respondents judged their communications of reward strategy and philosophy to be “very effective,” and only an additional 26 percent judged their communications to be “effective.”
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2008 World at Work Study on Reward Communications
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Time to Break Out……..
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“Managed” Communication Must Have Three Primary Objectives: 1.To Ensure Understanding 2.To Change Perceptions (Get Buy-In) 3.To Motivate Behavior
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This is where the fun starts…
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Jill: Did you see the retirement planner? Jack: Yes, I tried it and I have decided to increase my 401K contributions
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No matter how outstanding your Work/Life initiative is, you can be certain that positive results will NOT occur unless your communication program is successful!
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