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Where does the money come from? Foundations 7% Corporations 5% Individuals81% Bequests 7% From Giving USA Annual Report which has tracked giving patterns.

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Presentation on theme: "Where does the money come from? Foundations 7% Corporations 5% Individuals81% Bequests 7% From Giving USA Annual Report which has tracked giving patterns."— Presentation transcript:

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2 Where does the money come from? Foundations 7% Corporations 5% Individuals81% Bequests 7% From Giving USA Annual Report which has tracked giving patterns in the US for 35 years

3 Step 1: Select Your Fundraising Strategies Review Past Fundraising Strategies and Select Successful Ones to Repeat Brainstorm New Fundraising Strategies Evaluate and Select Fundraising Strategies

4 Evaluation Criteria Are Strings Attached to This Money?? Does accepting certain funding compromise the mission of the organization?

5 Step 2: Develop a Budget Step 3: Develop a Work Plan

6 SourceGoalStrategyWhoTimeWhyCost Public$$$$OSMEx Dir AML PrivateBoardOptg Found. Major gifts Board & Vol. Litigt Other Corp. In-kind Development Plan

7 INDIVIDUALS$4,500.00Send out two ask letters this year. Engage board to participate. Office staff and volunteer committee Spring /Fall Increase income from members and diversify our funding base. $900.00 Memorials$2,000.00Send out information in newsletter. Engage board to participate. Staff and BoardSpringIncrease income from members and diversify our funding base. Inform donors that there are other methods of giving. $400.00 Major Gifts$3,000.00Engage Board Members to identify prospects and do training for the ask. Staff and BoardSpringEngage Board in fundraising. Increase their confidence in asking. Diversify funding base. $600.00 SPECIAL EVENTS $3,000.00Fundraising committee will collect donated objects from community businesses and others. These will be auctioned off at a silent auction to take place at our Spring Dinner. Staff and Board, fundraising committee By April 10 Offer something different to members and community. Have fun. Diversify funding base. This is a second annual event. $600.00

8 SALES: Sell lottery calendars $30,000.00Create calendar. Sell 1000. Staff, Board, volunteers. YearlyThis is one of the best fundraisers we have come up with so far. Purpose is to raise discretionary funds. $800.00 Notecards$500.00Have notecards. Staff, Board, Vol.OngoingRaise awareness of beauty of area.$00.00 T-shirts$350.00Have t-shirts.Staff, Board, Vol.OngoingRaise awareness.$137.50 Operating $334,250.00 This is optimistic. $6657.50

9 Step 4: Just Do It!

10 Five steps for successful grassroots fundraising 1.Look within your own community Local business and corporations Local churches and civic groups Chamber of Commerce Key people (Movers & Shakers)

11 2.Incorporate fundraising into your day- to-day work.  Make your income and expenses public information  Be sure that fundraising planning and implementation is the responsibility of a volunteer committee and is not solely done by paid staff  Make a fundraising plan and follow it.

12 3.Take Positive Action  Attend other groups’ events and meetings  Work with the media

13 4.Spend time & money on fundraising  Allocate money to spend on direct mail, annual reports, newsletters & stationery.  Spend money on travel.  Attend regional and national conferences  Get the training that you need.

14 5.Evaluate  Set goals for fundraising strategy.  Make sure events and programs are attracting people from all parts of your community.  Try new strategies and new angles.  Build on victories

15 Special Events  List all the tasks in detail  Prepare a timeline, work backward from the target date  Prepare a budget  Identify all legal requirements (permits, insurance, licenses, security).  Evaluate after.

16 Special Events --- Event Realities 1.Special events are labor-intensive 2.Volunteers must do the work 3.You should have an “Event” committee 4.Your committee needs support 5.It will require more time than you think 6.Whatever can go wrong, will go wrong

17 Major Donation Programs 60% Of an organization’s income comes from 10% Of the donors

18 15-25% Of an organization’s income comes from 20% Of the donors

19 What are you looking for in a prospect?  A link with your group.  The person is committed to your cause  The ability to make a substantial gift

20 Ask, what’s the worst that could happen?

21 They will say NO!!

22 Membership Drives  Identify your organization and define the burning issues.  Identify the communities we think share our interests.  Identify the value for them of joining our organization.

23 Improve your odds  Keep the general public informed about what you are doing through newsletters, newspapers, signs, events, etc.  Ask similar organizations to include your progress in their newsletters.  Set up booths at as many local events as possible.  Place your brochures and membership applications at all local businesses

24 Special Appeals --- Timing Holidays Anniversaries End of year Urgent need

25 THE FOUNDATION CENTER: A NATIONWIDE NETWORK OF GRANTS-INFORMATION LIBRARY Grants and grantmaker organizations Proposal writing Fundraising Philanthropy Nonprofit management Volunteerism Website: foundationcenter.org

26 Common Grant Application Tell your story History Mission and goals Current programs and activities What you’ve done What you want to do How much do you need

27 And finally …. Always Remember “Thank You”s and Thank You Notes


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