1. Coming to Grid Design

2. 1740s Industrial Revolution Mass Production Decoration disappearing

3. 1860s Arts & Crafts Movement Asymmetry Response to mass production

5. Early 1900s Celebration of life and art Frank Lloyd Wright German Werkbund and AEG Company Branding

7. Early 1900s, Post WWI Russian Constructivism German Bauhaus Lissitzky - The Isms of Art

10. WWII Switzerland Zurich, Basel Jan Tschichold - humanist

12. Post WWII Paul Rand Mossimo Vignelli Corporate identity

14. 1980s to Present Many experiments outside the realm of rational structure Internet benefits from grid

16. Dada David Carson Horror from war http://merecickykellyudaytonart.wordpress.com

18. Concepts

19. Clarity Efficiency Economy Continuity

20. Step 1 Assess information Anticipate potential problems

21. Step 2 Lay out material (it is wise to violate the grid occasionally)

23. 3 types of grids

24. Modular Grid Column grid + many horizontal rows = Modules Flexible, can overlap into other modules

26. Hierarchical Grid Column widths & intervals vary Content specific Organic

28. Manuscript Grid Large rectangle Simple Less is more, type matters

30. Think outside the grid!