1. 1 LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ BRIDGING THE GAP Bringing the Information Society into citizens’ everyday life Ari Heinonen Journalism Research and Development Centre Dept. of Journalism and Mass Communication FIN-33014 University of Tampere Finland e-mail: ari.a.heinonen@uta.fi Presentation at the conference Virtual Society? Get Real! Ashridge House Hertfordshire, UK 4-5th May 2000

2. 2 PROJECT SETTING LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ CITIZEN COMMUNICATION JOURNALISM NEIGHBOURHOOD COMMUNICATION PUBLIC CIVIC DEBATE INTERNET

3. 3 PROJECT OPERATION LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ MANSE MEDIA MANSE COMMUNITIES MANSE FORUM MANSE SQUARE

4. 4 PRINCIPLES LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ CONTENT EMPHASIS ON COMMUNITY ACTIVITIES INTERACTION OF SUB-SITES INTERACTIVE CONTENTS

5. 5 VIINIKKALA ONLINE LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ TABLE OF CONTENTS ANNOUNCEMENT OF TRAINING AT THE LIBRARY NEW CONTENTS: POEMS, NEIGHBOURHOOD NEWS ON MANSE MEDIA NEIGHBOURHOOD MAILING LIST

6. 6 MANSE FORUM LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ TABLE OF CONTENTS LATEST CONTENTS DISCUSSION BULLETIN BOARD ACTIVIST’S GUIDE CITIZEN INITIATIVES

7. 7 MANSE MEDIA LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ SECTIONS LATEST NEWS NEWS FROM NEIGHBOURHOODS

8. 8 OBSERVATIONS LOCALITY IN THE GLOBAL NET http://www.mansetori.uta.fi/ INTERNET IS APPLICABLE ON LOCAL LEVEL – THERE IS INTEREST – THERE ARE USEFUL CONTENT CONCEPTS PROBLEMS PERSIST: – CUMBERSOME TECHNOLOGY – UNEQUAL ACCESS – ATTITUDE (PERIPHERAL COMMUNICATION) CITIZENS AS RESCOURCES IN SHAPING TECHNOLOGY