1. NSDL All-Projects MeetingOctober 12 – 15, 2003 The Gender & Science Digital Library: Outreach Strategies Education Development Center, Inc. Presented by Sarita Nair, Project Director

2. NSDL All-Projects MeetingOctober 12 – 15, 2003 Collection Objectives

3. NSDL All-Projects MeetingOctober 12 – 15, 2003 Collection Objectives Equitable materials for all students with emphasis on female engagement Broad definition of gender Resources for all STEM disciplines Inter-disciplinary examination of the role of gender & diversities in the creation, teaching and learning of STEM

4. NSDL All-Projects MeetingOctober 12 – 15, 2003 Audience Researchers –STEM and gender equity research from the around the globe K-12 educators –Equitable models of classroom instruction –Innovative lesson plans to engage students, especially girls Higher education faculty –Same instructional issues as in K-12 environment –Strategies for recruitment or retention of women in engineering

5. NSDL All-Projects MeetingOctober 12 – 15, 2003 Audience Teacher preparation and women’s studies programs –Professional development, pre-service resources, research Informal environments –Science projects, camps and special programs –STEM career options, degrees, scholarship information –Mentoring opportunities STEM professionals –Professional development resources, networks, and professional societies

6. NSDL All-Projects MeetingOctober 12 – 15, 2003 Outreach Benefits Reaching your audience Organizational & project visibility Sustainability & alternate funding sources Collaborative partnerships New projects

7. NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Formal networks –Faculty, principals, district superintendents, media specialists, school librarians, STEM/equity researchers, STEM professionals Informal networks –On-campus professional societies, community technology centers, after-school programs, summer science camps Branding –Mission and vision for the collection –Logo, brochures and collaterals materials (CD) EDC wide promotion –Press release, articles, project websites/publications

8. NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Publications –Chronicle of Higher Education, KnowledgeQuest, ERIC monograph, CSM, D-Lib Magazine Direct mail campaigns e-Events, listserv announcements Partnership building –ITAA, SWE, WEPAN, NSTA, NAME Advisory board Other NSDL projects

9. NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Conference attendance –Digital library, technology, and equity conferences –IMLS, JCDL, SWE, WEPAN, NSTA Reciprocal website linking

10. NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Developing a business plan –Mission/vision of the digital library –Concise description of the product –Audience –Market niche –Long-term sustainability positioning –Competition

11. NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Components of GSDL business plan: –Licensing/membership structure for school districts, providing free access to students and staff in local schools –Similar fee structure for large national youth-serving organizations –Sliding fee structure for small organizations or individuals –Organizational support or sustaining memberships from professional organizations –Underwriting by STEM employers or companies –Value-added services such as e-courses, special events, or panel discussions for which a one-time fee/enrollment would be charged