1. CULTIVATING A RELATIONSHIP RECRUITMENT AND RETENTION Rena M. Bonem Director, Undergraduate Studies in Geosciences BAYLOR UNIVERSITY

2. RECRUITMENT: ENROLLMENT TRENDS OUTSIDE FACTORS – OIL INDUSTRY POLITICAL TRENDS AND STUDENT VALUES SHIFTING UNIVERSITY PARADIGMS TEXAS SCIENCE EDUCATION REQUIREMENTS CHANGED MULTIDISCIPLINARY GROWTH

3. HISTORIC DATA MAJORS PARALLEL OIL INDUSTRY HIRING PATTERNS IN TEXAS 180 MAJORS IN 1982 12 IN 1984 FEW STUDENTS COME TO BAYLOR PLANNING TO MAJOR IN GEOLOGY MAJORS ARE RECRUITED FROM OUR FRESHMAN CLASSES

5. HOW TO KILL AN UNDERGRADUATE PROGRAM UNIVERSITY DEVALUATION OF UNDERGRADUATE EDUCATION CHASING THE POT OF GOLD = RESEARCH DOCTORIAL INSTITUTION DISTINCTIVE CHRISTIAN IDENTITY = ID LOSS OF STUDENTS AND POORLY PREPARED STUDENTS RETENTION PROBLEMS

6. DEPARTMENTAL MISTAKES CHANGE EMPHASIS TO PH.D PROGRAM (PUBLISH/PERISH) ELIMINATE FRESHMAN FIELD TRIPS DUE TO TIME AND LIABILITY ELIMINATE SENIOR THESIS DEVALUE UNDERGRADUATE TEACHING = GRAD STUDENTS TEACH FRESHMAN CLASSES

7. REBUILDING INCREASE NUMBER AND DIVERSITY OF FRESHMAN CLASSES MAKE LABS FUN: INTERACTIVE OR OUTDOOR ACTIVITIES USE THE BEST TEACHERS FOR FRESHMAN CLASSES IN ORDER TO RECRUIT MAJORS PUT RESOURCES INTO PROGRAM MONETARY INCENTIVES

8. RETENTION OF 50 MAJORS IN SPRING 2007 GRADUATION (4) NON-RETURNING STUDENTS (4) COST, PHILOSOPHY POOR ACADEMIC PERFORMANCE OTHER FACTORS: CAR ACCIDENT SWITCHING MAJORS – NEW ENV PROGRAM (2)

9. UNIVERSITY INITIATIVES FRESHMAN YEAR SEMINARS RESIDENTIAL LEARNING GROUPS ENGAGED LEARNING ADVISEMENT – NOEL LEVITZ ADVISOR OF RECORD TECHNOLOGY MINIMUM 1 HOUR PER SEMESTER PEER MENTORS DISCUSS MORE THAN ACADEMICS

10. DEPARTMENTAL INITIATIVES CARING ENVIRONMENT PAIRING STUDENTS WITH FACULTY MENTORS AS SOON AS DECLARE MAJOR STUDENT LOUNGE – MOHOLE STUDENT RESEARCH FIELD TRIPS AND OTHER ACTIVITIES

12. IT TAKES SOMEONE WHO CARES ABOUT UNDERGRADUATE EDUCATION IT TAKES TIME AND WORK… IT DOESN’T JUST HAPPEN…