1. Building Our Brand Professional Staff Development Session by: Steve Daniel April 10, 2014 Positive People...Positive Results

2. What is a Brand? Positive People...Positive Results

3. First Impressions Positive People...Positive Results

4. First Impressions Positive People...Positive Results

5. First Impressions Positive People...Positive Results

6. First Impressions Positive People...Positive Results

7. First Impressions Positive People...Positive Results

8. Brands Can Be Personal Positive People...Positive Results

9. Brands Can Be Personal Positive People...Positive Results

10. What is our Brand?? Positive People...Positive Results Academic Excellence Student Success Integrity

11. We are the Brand! Positive People...Positive Results Every time a person interacts with us An opinion is formed! Our Brand is determined by: “External Perceptions” How People view us = Our Brand Image Others will Tell the Story!

12. How We Respond It Matters! When we…answer the phone When we…greet others with a smile When we…exceed expectations When we…show that we care! Positive People...Positive Results

13. It Matters! Positive People...Positive Results

14. Protecting the Brand Positive People...Positive Results What Can You do? Remember: Our Purpose Our Core Values Equal Priority as a Safety Concern

15. Make Your Impression a Positive One! Positive People...Positive Results Our Brand depends on it!

16. Thank You! Now! Go Build Our Brand ! Positive People...Positive Results