1. Tommy Skaggs Pacific Lutheran University Tacoma, Washington

2. Employer prioritization (Set up & implementation) CSO Qualifiers (What they are, how to set them up) Attaching Qualifiers to employers Tips for success!

3. Guide outreach and development efforts Help insure best use of resources (staff, time, promotion, budget) Target invitations for events Communicate relevant opportunities

4. Employer Relations Committee (Volunteer, Internships, Post-Grad, etc.) Consider: Will employers know their priority or will it be internal? How will you use the priority levels once assigned? Rewards/Incentives?

5. Four Tiers of Priority (Premier, High, Medium, Low) Quality of Experience Level of Engagement Fit

6. Pull “All Active Employer” Report Have Employer Relations Committee assign priorities

12. Get input and buy in from key people When in doubt, leave it blank… see what others say Code lower if unknown You can ALWAYS edit priority levels

13. Additional coding used to categorize users Invisible to all users, except Administrators There is a Qualifiers tab in every profile

19. Think of different situations where you wish you had certain data. Employer Panels Niche Employers How they were referred to you Invitation list to a Career Fair

20. Coded Employers are easy to pull from the group Easily mix qualifier criteria to narrow your results Event Invites using Mass E-Mail

28. Use demographic data already embedded Check in module! Event registration

29. After the initial setup, have ongoing/constant reviews of all data Consistent approval process Critically think and have a process to handle suggestions and changes

30. Tommy Skaggs – skaggsts@plu.edu

31. CSO’s 2014 Training & Networking Conference | Austin, TX | Copyright © 2014 CSO Research, Inc. Thank you for attending! If you have any additional questions, please contact the Support Team or your CRM. What’s next? The next session will begin at 4:15pm