1. SMART Board Shauna Cromwell

2. Need Education Education –People who used SMART technologies early on were mostly educators in need of giving lectures at a distance.

3. Research David Martin comes up with the idea on a drive to upstate New York with partner Nancy Knowlton in 1986. In 1987 SMART Technologies is founded David Martin comes up with the idea on a drive to upstate New York with partner Nancy Knowlton in 1986. In 1987 SMART Technologies is founded

4. Development 1991 SMART introduces the world's first interactive whiteboard SMART sows the first seed for interactive whiteboards and continues to lead the product category. 1991 SMART introduces the world's first interactive whiteboard SMART sows the first seed for interactive whiteboards and continues to lead the product category. 1992 SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART. 1992 SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART.

5. Commercialization SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART. SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART.

6. Innovation-Decision Process Knowledge Knowledge Persuasion Persuasion Decision Decision Implementation Implementation Confirmation Confirmation

7. S Curve The S Curve shows the steady increase of sales of the SMART Board. The S Curve shows the steady increase of sales of the SMART Board. Information obtained from Information obtained from www.smarttech.com Media Releases www.smarttech.com Media Releaseswww.smarttech.com

8. Early Adopters Who: Who: –Schools with a lot of money for technology –Teachers who are excited by technology Why: Why: –Have technology grants and more resources to bring in new technology –Not afraid of trying new things and are eager to have access to the newest technology available Who: Who: –Schools in poor districts –Teachers who are used to teaching a certain way Why: Why: –Not enough money for newer technology –Feel that there’s nothing wrong with their way of teaching or feel intimidated by the technology Laggards

9. Attributes of Innovations Trailability- Trailability- –By giving educators the ability to try the SMART Board in their classroom first where they can see the possibilities and experiment with what can be done with the SMART Board at their own pace Observability- Observability- –Educators seeing the SMART Board in action by a professional and a peer to see how easy it is to create lessons and see how it could be used could help the SMART Board get in more classrooms around the world

10. Decentralized Approach “In decentralized diffusion systems, innovations spread by horizontal networks among near peers in a relatively spontaneous fashion” (Rogers, 2003). “In decentralized diffusion systems, innovations spread by horizontal networks among near peers in a relatively spontaneous fashion” (Rogers, 2003). –The popularity of the SMART Board spread in education by word a mouth, demonstrations, and observations of educators. Educators who love new technology that would get their students motivated to learn. These educators began to spread the word about this new innovation, and showed their peers how the innovation worked and could be incorporated in their classrooms. Reference: Rogers, E. M. (2003). Diffusion of Innovations (5th ed.). New York: Free Press.

11. Change Agents Develop a need for change. Develop a need for change. –The makers of the SMART Board wanted a board that could be interactive.  wanted people to be able to move things around on the board to show different view points.  wanted to be able to make notes on papers and websites, capture those notes and be able to print them out as a handout.

12. Change Agents Cont. Establish an information exchange relationship. Establish an information exchange relationship. –smarttech.com  Has online tutorials for SMART Board users  Live chats for troubleshooting  Has an educator resource that include activities already made for the SMART Board as well as websites that work well with the SMART Board

13. Change Agents Cont. Diagnose problems. Diagnose problems. –Upgrades are available for the Notebook Software –New products are available through the website –New lesson plans and activities are available Translate an intent into action. Translate an intent into action. –Gives out grants to schools to purchase products –SMART Board products appear at technology conferences for free demonstrations and product information

14. Change Agents Cont. Achieve a terminal relationship. Achieve a terminal relationship. –Having SMART Board equipment in your office, class, or boardroom makes you want to have latest gadget that is on the market  The dual touch board  Senteo response pad

15. Critical Mass Looking at the S Curve the SMART Board has reached critical mass Looking at the S Curve the SMART Board has reached critical mass

16. References http://www2.smarttech.com/st/en-US/About+Us http://www2.smarttech.com/st/en-US/About+Us http://www2.smarttech.com/st/en-US/About+Us Rogers, E. M. (2003). Diffusion of Innovations (5th ed.). New York: Free Press. Rogers, E. M. (2003). Diffusion of Innovations (5th ed.). New York: Free Press.