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On-line Giving August 20, 2014 Presented by: Martha Goodwill
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Why Offer Online Giving? Wide Acceptance – no one writes checks anymore Stability in Collections – lessens the “snowbird” effect Increase in Collections - 10 to 30% higher than that of a cash or check donation Security – online transactions are safe and secure due to bank and credit card company requirements Convenience – no worries about forgetting the checkbook or missing a Sunday Disciplined - the timing and amount of monthly contributions is consistent and helps with managing household budgets.
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Most Basic Presence Printable Forms Stewardship page on website– why give? pdf form for pledging– why pledge? pdf forms for ACH and direct debit– why pay monthly?
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Next Steps Automatic Submission Fill and submit forms for membership information, pledges, VBS registration, etc. (Google Forms, Wufoo Forms) Bank or credit card drafts done monthly through the church’s bank.
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Earn Revenue Affiliate Programs (Virtual Bookstores) Amazon Wish Lists Cokesbury – 5% rebate on qualifying sales Amazon Smile – 0.5% on qualifying purchases
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Third Parties PayPal –.30/transaction + 2.2%, rate based on volume egiving.com/egiving.net -.25/transaction + 2.45%, rate based on volume, $40 monthly Amazon Simple Pay Donations -.30/transaction + 2.2%, rate based on volume Intuit Online Terminal -.50/transaction + 1.75%, rate based on volume
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For Thrift Shops or Fund- raising Hand-held Card Readers: The Square – 2.75% /swipe PayPal Here™ - 2.7%/swipe Intuit GoPayment –.25/transaction + 2.4%/swipe
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How to Offer Online Giving? Make it a part of your Stewardship campaigns. Mention online giving during services. Post about it on Facebook especially when fundraising for natural disasters and other causes people will get behind. Write a simple email with a “click to donate link.” Simply spread it through word of mouth. Write blog articles about the effect your ministries are having on people’s lives and give them an opportunity to donate with the click of a button. Use photos and videos to tell the story of how their charitable donations will be used to transform people’s lives.
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