1. Five A’s of Higher Education C. Anthony Broh Director of Research Policy Consortium on Financing Higher Education

2. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

3. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

4. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

5. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

6. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

7. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

8. Spellings et al. discourse The Price of College is too expensive, which means that a lot of kids, especially minorities and kids from low-income families, don’t continue their education and lose their opportunity at the American Dream. If families had more consumer information that allowed comparison shopping, colleges would need to certify to the public that they offer the best education at the lowest price.

9. Decoupling the concepts Expensive Opportunity Consumer information Certify Best education

10. The Five A’s Expensive = Affordability Opportunity Consumer information Certify Best education

11. The Five A’s Expensive = Affordability Opportunity = Access Consumer information Certify Best education

12. The Five A’s Expensive = Affordability Opportunity = Access Consumer info = Accountability Certify Best education

13. The Five A’s Expensive = Affordability Opportunity = Access Consumer info = Accountability Certify = Accreditation Best education

14. The Five A’s Expensive = Affordability Opportunity = Access Consumer info = Accountability Certify = Accreditation Best education = Assessment

15. The Five A’s Expensive = Affordability Opportunity = Access Consumer info = Accountability Certify = Accreditation Best education = Assessment

16. Goodbye Three R’s 1. Affordability 2. Access 3. Accountability 4. Accreditation 5. Assessment

17. Goodbye Three R’s 1. Affordability 2. Access 3. Accountability 4. Accreditation 5. Assessment

18. Decoupling the concepts (3) Accountability refers to the ability of a college to describe the costs and benefits of enrollment in a manner that is easily understood by the consumer and therefore a justification for the use of public dollars to fund higher education.

19. Goodbye Three R’s 1. Affordability = Costs 2. Access 3. Accountability 4. Accreditation 5. Assessment

20. Goodbye Three R’s 1. Affordability 2. Access 3. Accountability 4. Accreditation 5. Assessment = Benefits of Ed.

21. They’re Different! 1. Affordability 2. Access 3. Accountability 4. Accreditation 5. Assessment

22. Five A’s of Higher Education C. Anthony Broh broh@mit.edu

23. Safe Travels !