1. CE 00879-3 Information Systems in Industry Lecture 2 What is Industry? Delivered by Dave Thomas, K235 e: d.t.thomas@staffs.ac.ukd.t.thomas@staffs.ac.uk w: www.fcet.staffs.ac.uk/dtt1www.fcet.staffs.ac.uk/dtt1

2. Slide 2 of 13 Today’s content

3. Slide 3 of 13 What we will cover  The bits that didn’t work yesterday  Industry?  Types of Enterprise  Definitions and characteristics  The ‘and finally’ slide

4. Slide 4 of 13 The bits that didn’t work yesterday  The module ‘Learning Plan’Learning Plan  The assignmentassignment  Your ‘Learning Contract’Learning Contract

5. Slide 5 of 13 What is Industry?  Wikipedia says thisthis  Chambers says “Systemic economic activity”  I say “ An organisation engaged in activity yielding short, medium and long term profit” (Thomas, 2008)  Subject to Porter’s Five Forces of Competition (or even Six!)Porter’s Five Forces Six  Better defined as ‘Enterprise’

6. Slide 6 of 13 Enterprises:  Make money –For their shareholders –For their members –For the common good  Spend money –To make more profit –For the common good  Make a splash –To publicise themselves –To publicise a cause

7. Slide 7 of 13 Categorisations of Enterprises  By: –Type –Size –Market Sector –Culture –.....

8. Slide 8 of 13 Types of Enterprises –Public sector Make the most of the money they are given by the government to provide goods and services to people who are not paying for them directly –Private sector Make most profit from the money they have by selling things or services directly to the people who pay for them directly –Charities Make the most of the money they are given by donors to provide goods and services to people who are not paying for them directly

9. Slide 9 of 13 Size –Micro One (and\or) two person bands Includes self employed people –SMEs Up to 200 employees Employed 58% of people in the UK (in 1991) –Large 200 and more employees Can be very big indeed –National –European –Global

10. Slide 10 of 13 Market Sector  SIC Code categories –Agriculture, Forestry and Fishing –Mining Remember this? –Construction –Manufacturing Remember this? –Transportation, communication, electric, gas and sanitary services –Wholesale –Retail –Finance, insurance and real estate –Services

11. Slide 11 of 13 Organisational Culture  “The attitudes, experiences, beliefs and values of an organisation”  Different models: –Strong/weak cultures –Classification schemes Geert Hofstede Deal and Kennedy Charles Handy Edgar Schein Arthur F Carmazzi –All good ‘ole ‘management styles’management styles

12. Slide 12 of 13 Tutorial Exercise  Working in pairs, use the grids you have to categorise the following Enterprises –Nike –G and T Meats –Staffordshire University –The Morris Man –The National Health Service –Asda –Oxfam –The Church of England –High Lane OatcakesHigh Lane Oatcakes –Barclays Bank  More information on each of these enterprises is available on the information sheets

13. Slide 13 of 13 And finally  We have covered: –Definitions of Industry –And Enterprise –Categorisations of Enterprises  Next time – tutorial ‘Enterprise features’  Next lecture – Components and M’gement  It is up to you to relate these things  Any questions?