1. DREAM Dream more than others - think practical

2. CREATIVITY To stay one step ahead, you have to invest in creativity

5. STUDY

6. Love What You Do The recipe for success – you don’t just work but are proud to do so LOVE WHAT YOU DO

7. PASSION The recipe for success – Passion for your customers, passion for your product, passion for your community and passion for your people

8. CREATE THE FUTURE The recipe for success – You should be proud of where you’ve come from. Do not wait on the future to come to you but set your vision, your strategies and now you know where you’re going in the future