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CVs and Personal Branding for Photography Lisa Price Careers and Employment Centre
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Past graduates Employment only 9 Study only4 Work and study2 Unemployed3 Other/ refusal5 Media manager Photographer Sculptor/ designer/ art manager QA technician (testing computer games) Video producer Assistant buyer Sales assistant Retail assistant Merchandiser Accounts controller Customer care assistant MA Art and design MA Film MA Fine art MA Art and design CIMA Accountancy qualifications Textile design
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The Photo Imaging industry is made up of 8,700 companies, two thirds (68%) of which are sole trading or freelance photographers. Skillset http://www.skillset.org/photo/industry/article_6767_1.asp http://www.skillset.org/photo/industry/article_6767_1.asp
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Research options www.wlv.ac.uk/careerswww.wlv.ac.uk/careers - careers library online http://www.skillset.org/photo/industry/
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Today and 22 nd March CV As a tool for self promotion As a means of identifying your selling points for a specific career goal Personal branding
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First glance check…
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CV sections Personal details Career aim/ profile Education Employment Skills Achievements References Emphasise your selling points through your space allocation
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Personal details Name is the heading Include address, email, telephone Include link to online portfolio Add social media link Professional emails only
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Profile/ career aim Highlight selling points State your aim Eg… ‘Recent graduate in Tourism and French with experience of work in a busy tourist information centre and high level customer care skills, now seeking to pursue a career in the promotion and development of local tourism.’
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Catherine Inquisitive, quirky and conscientious Graphic Designer, complete with a range of placements under belt, looking for a challenging, imaginative and varied design agency with an interesting brunch of people to work with
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Rosie Designer and image maker. Work focuses on the hand rendered, tactile and concept based areas of visual communication. Looking for employment and/or experience in the Design Industry.
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Jemma Well presented, self-motivated and creative individual. A reliable, responsible and flexible team worker. I have friendly and open personality, enjoy challenge and acquisition of new skills. A graduate from Central St Martins I enjoy all things creative but especially Graphic Design & Animation. I find team work enjoyable and rewarding working within a group to create amazing results. Quite simply I’m an honest and hardworking designer looking to continue my career within the design industry.
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Selling points could be Qualities Skills Degree title Project work Work experience Career aim could focus on: Who you want to work with What kind of products you want to produce How the employer describes themselves
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We’re a family of creatives, from the worlds of digital design, branding, advertising, and marketing. As a team we work to create solutions that deliver tangible results. http://www.purethoughtdesign.co.uk/ http://www.purethoughtdesign.co.uk/
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Education Reverse chronological order Include: dates, where and what you studied, grades? Consider adding: Project work, modules, other achievements
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Employment Employment, experience, work experience, voluntary work? Include: dates, where you worked, job title Include description of what you did/ skills? No solid blocks of text Reverse chronological order Consider having two employment sections?
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Eg English Language Assistant Organised and delivered conversation classes to groups of students Utilised a variety of teaching resources, including a language laboratory Produced a leaflet for students to help them locate appropriate online resources to develop their English Developed a resourceful, imaginative approach to teaching in order to inspire my students
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Jemma Singco Ltd Graphic Designer July 2008 – Present. Working in a small team. Liaised with clients, learnt about time management and deadlines. As the only designer I have to manage all design work, pre and post production. Covering a whole range of products whilst gaining new skills in Illustrator and Photoshop.
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Other sections Skills - List technical skills Skills - List transferable skills or embed in other sections? Achievements – competitions, attendance on short courses, exhibitions, anything else Interests – include? References – available on request?
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Jemma Time management skills Meeting deadlines Team and interpersonal skills Communication Full UK driving license Over 21 years old
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Catherine Strong conceptual thinker, clear communicator, attention to detail A person who considers creativity at the heart of everything, enjoys making bespoke pop-up cards and music and films that inspire thought and discussion
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Sveinung Skaalnes What kind of photographer is she? What is she emphasising? What are her selling points? What do you think about the picture/ layout/ top statement?
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Who gets the job? Vacancy This leading retail organisation is looking to expand their team for a talented Graphic Designer. This is design role and is looking for someone who is highly energetic, a conceptual thinker and who lives and breathes creativity. You will be working on a variety of projects so will need to be passionate about design and brands, with the drive to succeed. You will be designing for the web and for print, such as, flyers, posters, websites, brochures etc This is a fantastic opportunity to come and work for a new and vibrant company.
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Creative graduate with excellent organisational, administrative and communication skills. Able to work well in a team as well as on my own and to meet set deadlines. Now seeking an opportunity to build my skills and experience. Inquisitive and enthusiastic Graphic Designer, complete with a range of placements under-belt, looking for a challenging, imaginative and varied design agency with an interesting bunch of people to work with.
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Iceberg diagram What you actually say You as a brand Body language Appearance/ dress Tone of voice Your CV, website, portfolio Skills Qualities Values Self perception/ belief Internal dialog Emotions Personality/ qualities Knowledge
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Your qualities
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How you say it
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More support Careers Advisers Mon – Fri, 11 – 4 in MB Lisa.price@wlv.ac.uk www.wlv.ac.uk/careers (Job seeking skills)www.wlv.ac.uk/careers http://www.careers-creative- living.co.uk/cv_gallery (example creative CVs)http://www.careers-creative- living.co.uk/cv_gallery
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