1. Content Creation and Management: What’s Next for Government Libraries and Information Stephen Abram, Vice President, Innovation, SirsiDynix IFLA, Seoul South Korea - August 21, 2006

2. This is not discovery or finding. It’s just search. This is knowledge or even information. It’s just web pages and popularity

4. Get Our Heads Out of the Book (or PDF) Towards a broader understanding of content management

5. Content Management Objects (books and microforms) and Metadata Databases Institutional Repositories Digital Vaults What’s Next? What’s Wrong with This History?

6. What about the user’s experience? Can we let the user interact with the record at a a much higher level?

7. Expectations 1.0 Search Retrieve Print Link Post Navigate Read...

9. WEB 2.0 RSS – really simple syndication Wikis New Programming Tools: AJAX, API Blogs and blogging Recommender Functionality Personalized Alerts Web Services Folksonomies, Tagging and Tag Clouds Social Networking Open access, Open Source, Open Content Commentary and comments Personalization and My Profiles Podcasting and MP3 files Streaming Media – audio and video User-driven Reviews Rankings & User-driven Ratings Instant Messaging and Virtual Reference Photos (e.g. Flickr, Picasa) Socially Driven Content Social Bookmarking

10. Pandora

13. WEB 2.0 RSS – really simple syndication Connecting with your community (and discovering new communities in the process What does it really mean?

14. WEB 2.0 New Programming Tools: AJAX, API, Mash-ups, widgets, XML, Java/J2EE, wizards Moving beyond annual improvements to the user experience What does it really mean?

15. WEB 2.0 Blogs and blogging Based on repositories and Aimed at user needs (e.g. policy history, local history) What does it really mean?

16. WEB 2.0 Personalization and My Profiles What does it really mean? Personalized Alerts

17. Personalization

18. WEB 2.0 Getting beyond text Streaming Media – audio and video Podcasting, P2P and MP3 files What does it really mean? Photos (e.g. Flickr, Picasa)

19. WEB 2.0 Reviews and User-driven Ratings What does it really mean? Recommender Functionality Commentary and comments

20. WEB 2.0 Renewed Emphasis on Discovery And the User Experience e.g. Rollyo, Squidoo, portals / portlets What does it really mean?

21. WEB 2.0 Web Services Making repositories open to market generated user experiences What does it really mean?

22. WEB 2.0 Instant Messaging and Virtual Reference Putting help were it’s needed – archivists, librarians, subject experts What does it really mean?

23. WEB 2.0 Device Neutral and Independent Liquid Display, XML Blackberries, SmartPhones, Crackberries What does it really mean?

24. WEB 2.0 Folksonomies, Tagging and Tag Clouds Visualization Support navigation and discovery We must be more open to user driven metadata What does it really mean?

25. Barbara Tillett US LC (8/9) Australian aborigines to Aboriginal Australians (in 2003) Cripples to Handicapped to People with disabilities (with the latter change in 2002) Gypsies to Romanies (in 2001) Negroes to Afro-Americans to African Americans (the latter change in 2000). “We have just changed “Vietnamese Conflict, 1961- 1975” to “Vietnam War, 1961-1975.”

26. WEB 2.0 Socially Driven Content What does it really mean? Social Networking Social Bookmarking e.g. del.icio.us

27. WEB 2.0 Open Access, Open Source, Open Content What does it really mean? e.g. Wikis

28. Free Like a Kitten

30. Credit: Lorcan Dempsey

32. So, what’s next… Focus on the user experience and not on the data, records, etc. It may be messier but the pay-off is much bigger! Focus on what’s relevant not just what you’ve got. Discovery, Creation, Invention, Learning, Insight, Decisions… Understand the User’s real needs – and BIG HINT – they don’t need information for information’s sake. Focus on radical trust and user involvement in every last instant - right down to the record and the metadata. Ouch.

33. Stephen Abram, MLS, VP Innovation, SirsiDynix Cel: 416-669-4855 stephen.abram@sirsidynix.com http://www.sirsidynix.com Stephen’s Lighthouse Blog http://stephenslighthouse.sirsidynix.com