1. © 2015 IBM Corporation @ibmapimgt Andy Thurai Program Director - API, IoT, Connected Cloud IBM @andythurai; www.thurai.net/blog Bringing your ideas to life in digital economy

2. © 2013 IBM Corporation 2

3. 3 Developers had no mojo…

4. © 2013 IBM Corporation 4 Most wanted…for wrong reasons Pic courtesy: thefunnyblog.org

5. © 2013 IBM Corporation 5 Along the way something changed…

6. © 2013 IBM Corporation 6 Coolness factored in…

7. © 2013 IBM Corporation 7 Digital revolution…

8. © 2013 IBM Corporation 8 It is not about backend anymore….

9. © 2013 IBM Corporation 9 Innovation First API

10. © 2013 IBM Corporation 10 API First model

11. © 2013 IBM Corporation 11 Customer Needs vs Innovation

12. © 2013 IBM Corporation 12 IoT digitizes our world…

13. © 2013 IBM Corporation 13 Connecting – Any to Any… Smarter cities Smarter vehicles Smarter homeSmarter health Smarter factories Smarter transportation Smart Connectivity

14. © 2013 IBM Corporation 14 Data breaches on the rise

15. © 2013 IBM Corporation 15 Be aware………and have a plan!!!

16. © 2013 IBM Corporation 16 Theory vs Practice

17. © 2013 IBM Corporation 17 Digital disruption…

18. © 2013 IBM Corporation 18 Digital Ideation

19. © 2013 IBM Corporation 19 Digital Revolution 1 2 3 Unlock new revenue from existing products/service Inspire new working practices or processes Change or create new business model or strategy

20. © 2013 IBM Corporation 20 Facts… 9 Billion 100+ Billion 90% Volume of data created at the edge of IoT that is never captured, analyzed or acted upon. 60% Amount of that data that loses its value within milliseconds of being generated.

21. © 2013 IBM Corporation 21 What matters?

22. © 2013 IBM Corporation 22 I need to reduce the cost of running my building How can I best support our organization's environmental sustainability objectives? We need to create multiple variants of our products for different markets I need help managing complex development projects How can I increase the utilization of my assets? I need to reduce risk developing this complex device Can I reduce maintenance costs by doing condition repairs instead of time- based maintenance I need to reduce/eliminate my factory downtime due to unplanned outages I have assets deployed all over the place that need a repair process How much more revenue can I generate from my current assets? How much energy cost can I reduce? I have to prove we met regulatory specs to an auditor! I need to find new sources of revenue by moving to new service-business models How can my business deliver better client experience or better outcomes with IoT

23. © 2013 IBM Corporation 23 I need to reduce the cost of running my building How can I best support our organization's environmental sustainability objectives? We need to create multiple variants of our products for different markets I need help managing complex development projects How can I increase the utilization of my assets? I need to reduce risk developing this complex device Can I reduce maintenance costs by doing condition repairs instead of time-based maintenance I need to reduce/eliminate my factory downtime due to unplanned outages I have assets deployed all over the place that need a repair process How much more revenue can I generate from my current assets? How much energy cost can I reduce? I have to prove we met regulatory specs to an auditor! I need to find new sources of revenue by moving to new service-business models Making “things” Engaging “things” Operating “things” How can my business deliver better client experience or better outcomes with IoT Value Creation

24. © 2013 IBM Corporation 24 Case Study: Silver Hook Power Boats

25. © 2013 IBM Corporation 25 Silver Hook Power Boats

26. © 2013 IBM Corporation 26 Visual Delight

27. © 2013 IBM Corporation 27 Actionable Insights

28. © 2013 IBM Corporation 28 IoTs and APIs in the zone

29. © 2013 IBM Corporation 29 User Experience

30. © 2013 IBM Corporation 30 IaaS PaaS Add to what you already have…Flexibility Core IT IBM Bluemix

31. © 2013 IBM Corporation 31 Composeable Business for faster digital economy

32. © 2013 IBM Corporation 32

33. © 2013 IBM Corporation 33 True IoT life cycle is about Business – Your Business Ideate Innovate Experiment Implement Integrate Monitor Manage/Maintain Deprecate Manage the data collected Predict the future Prescribe business decisions Continue business into the future as usual

34. © 2013 IBM Corporation 34 Game changing APIs

35. © 2013 IBM Corporation 35 Convert the experiments to enterprise grade apps Run on your service, IBM service, 3 rd party service, open source, public stack Enterprise grade Cloud Compose business using APIs: Payment Location Social engagement Cognitive Analytics Identity Reviews Travel Messaging Security Many, Many more API Catalog API Gateway Mixed IT Data works Enterprise IT Sensors Appliances Smart phones Connected Cars Websites Partners Multiple SOE needs Secure Connector

36. © 2013 IBM Corporation 36 Steer Dev/Test Deploy Operate DevOps Continuous Feedback Design Thinking Containers Extreme Agile Cognitive Intelligence IoT Analytics Microservices Tooling Runtimes Instant access to APIs, micro services and infrastructure needed to launch ideas Bring your digital ideas to life - faster Mobile DB choices API Management Security Alchemy APIHarmony Watson API Catalog

37. Questions? @AndyThurai www.thurai.net/blog https://apim.ibmcloud.com/ @ibmapimgt