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Published byPriscilla Davis Modified over 8 years ago
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Catch the Wind in your Sales
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Increased system usage through winning more groups into the benefits of housing automation 1)Pain points- locate your clients pain points 2)What's unique-What makes your destination different- ski, lakes, shopping, food, arts 3)Maximize what differentiates you- ski hill/ mountain biking. Lakes fishing/regattas/wake boarding, etc 4)What events have you never had in the area? Reach out of typical events. (Maryhill Festival of Speed- Goldendale WA)
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MMX system selling points to rights holders focus in on the key points of the system. –live system for show/hand outs with screen shots System features- Banner ads, customized questions, sale of an item Overall presentation- Show them through screenshots, or materials, what their event could look like. What the hotels will look like, confirmation emails “with banner” Attrition clauses/hotels with fast pick up- show them the ability to protect from these issues by turning on and off the hotel visibility. Registration integration-We can integrate with the majority of registration systems, or to their website directly through a event hotel link. Reporting/Event Tracking-show them sample reports, images of the report generator and the ability for you to construct custom reports, and be sure to show them summery break down.
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Effective ways to gain interest and excitement about housing within your staff and organization. CFO/CEO-numbers and money driven- time saved, revenue generated, more time to bring in new business. Destination is more appealing- more competitive =more heads in beds Hesitant Staff- personal value, time saved =more commissions, why the choice to go in this direction Change is good- we live in a world of changes-Microsoft's hologram calling/ 3d printed food.
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A defined approach to selling to hotels of all sizes Mom and Pop- Destination needs to stay competitive, we chose MMX because it is inclusive to less technically advanced hotels, and allows for your property to be included in more events. Staff Time Saved- Less hotel staff needed to process large volumes of rooms. Less calls and less expenses. Simplicity-All data in one single place, staff efforts simplified. No more blacked out excel spread sheets. Outstanding property presentation- Be sure to show them what the property will look like on the front end. Small and Large all presented equally. Ability to brag about amenities at property through “Additional information” box. One owner Multiple properties- Time saved by having one staff member process for multiple properties.
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Strategies to assist with promoting housing as a tool for the organization, and defining the advantages for groups you are selling. New Sales Tools- universal sales materials/ for our team and yours. Pain Points- cant stress enough the importance of finding out what they would like to change about their existing processes. Adapting to Technology- attendees, hotels, rights holders- all with smart phones. Aware of technologies benefits, and just resistant to change. Cold Calling is not dead- do not listen to these statements, cold calling builds relationships faster, builds trust and friendship.
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Tools available to you to assist with creating success in selling CharlieApp.com- crawls the web to locate the latest awards, successes, and details about the person you are meeting with. Bond.co-hand written letters sent out on your behalf using your personal writing sample.
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