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C HAPTER 6 Mobile Commerce and Ubiquitous Computing
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L EARNING O BJECTIVES 1. Describe the mobile computing infrastructure that supports m-commerce (devices, software, services). 2. Describe the four major types of wireless telecommunications networks. 3. Describe enterprise applications. 6. Understand the technologies and potential applications of location-based m-commerce. 7. Define and describe ubiquitous computing and sensory networks. 6-1 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ERMS TO BE DEFINED : ubiquitous computing and sensory networks. devices, software, services). types of wireless telecommunications networks. Applications location-based m-commerce ubiquitous computing and sensory networks. 6-2 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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M OBILE C OMMERCE : C ONCEPTS, L ANDSCAPE, A TTRIBUTES, D RIVERS, A PPLICATIONS, AND B ENEFITS mobile commerce (m-commerce; m- business) Any business activity conducted over a wireless telecommunications network or from mobile devices *buying and selling of goods and serves information using handheld devices that conducting wireless networks. 6-3 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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THE ATTRIBUTES OF M-COMMERCE Ubiquity(available anytime anywhere) Convenience(because you can process data without condition time and place ) Interactivity(you can request data and have the reply directly ) Personalization(to make something according to your personality, add your own features, something that you own )customization, add you specifications on the product. Localization(determination of a place where something is, determine current location ) 6-4 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING OVERVIEW OF MOBILE COMPUTING wireless mobile computing (mobile computing) Computing that connects a mobile device to a network or another computing device, anytime, anywhere, Mobile computing =devices+apps+network connection+ubiquity 6-5 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING * types of telecommunication : (Bluetooth=wirless and short range), wimax, 4G * types of devices : PDA, Smartphones, tabs * types of services : GPS, SMS, MMS * types of applications : Banking, shopping, games * types of technology : WAP GPS Mobile browser 6-7 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING MOBILE DEVICES personal digital assistant (PDA) A stand-alone handheld(hand size) computer principally used for personal information management such as calendar (is not a phone ) smartphone A mobile phone with PC-like capabilities(e.g memory size,processor speed ) and connected to a network 6-8 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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Tablets : A tablet computer, or simply tablet, is a mobile computer with display, circuitry and battery in a single unit. Tablets are equipped with sensors, including cameras, microphone, accelerometer and touchscreen, with finger or stylus gestures replacing computer mouse and keyboard. mobile computeraccelerometer touchscreen computer mousekeyboard 6-9 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING MOBILE COMPUTING SOFTWARE AND SERVICES mobile portal A gateway or access point to the Internet optimized for mobility that aggregates and provides content and services for mobile users short message service (SMS) A service that supports the sending and receiving of short text messages on mobile phones 6-10 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING multimedia messaging service (MMS) The emerging generation of wireless messaging; MMS is able to deliver rich media Voice-Support Services interactive voice response (IVR) A voice system that enables users to request and receive information(interact) and to enter and change data through a telephone to a computerized system( hala zain, airport services) voice portal A website with an audio interface that can be accessed through a telephone call 6-11 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING WIRELESS TELECOMMUNICATIONS NETWORKS Differences : rang of connection,and participation (shared devices) personal area network (PAN) A wireless telecommunications network for device-to- device connections within a very short range Bluetooth A set of telecommunications standards that enables wireless devices to communicate with each other over short distances 6-12 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING wireless local area network (WLAN) A telecommunications network that enables users to make short-range wireless connections to the Internet or another network Wi-Fi (wireless fidelity) The common name used to describe the IEEE 802.11 standard used on most WLANs 6-13 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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T ECHNICAL I NFRASTRUCTURE : C OMPONENTS AND S ERVICES OF M OBILE C OMPUTING WiMAX A wireless standard (IEEE 802.16) for making broadband network connections over a medium-size area such as a city wireless wide area network (WWAN) A telecommunications network that offers wireless coverage over a large geographical area, typically over a cellular phone network 6-14 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall 6-16
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L OCATION -B ASED M OBILE C OMMERCE location-based m-commerce (L-commerce) Delivery of m-commerce transactions to individuals in a specific location, at a specific time (determine the current location) real-time location system (RTLS) Systems used to track and identify the location of objects in real time 6-17 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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L OCATION -B ASED M OBILE C OMMERCE terminal-based positioning Calculating the location of a mobile device from signals sent by the device to base stations global positioning system (GPS) A worldwide satellite-based tracking system that enables users to determine their position anywhere on the earth 6-19 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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L OCATION -B ASED M OBILE C OMMERCE Location-Based Data Locating Navigating Searching Identifying Event checking geographical information system (GIS) A computer system capable of integrating, storing, editing, analyzing, sharing, and displaying geographically referenced (spatial) information 6-20 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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U BIQUITOUS (P ERVASIVE ) C OMPUTING AND S ENSORY N ETWORKS ubiquitous computing (ubicom) Computing capabilities that are being embedded into the objects around us, which may be mobile or stationary *Being to be everywhere at the same time pervasive computing Computing capabilities embedded in the environment but typically not mobile 6-21 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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U BIQUITOUS (P ERVASIVE ) C OMPUTING AND S ENSORY N ETWORKS Smart Homes and Appliances Lighting Energy management Water control Home security and communication Home entertainment Smart appliances 6-22 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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U BIQUITOUS (P ERVASIVE ) C OMPUTING AND S ENSORY N ETWORKS radio frequency identification (RFID) A short-range radio frequency communication technology for remotely storing and retrieving data using devices called RFID tags and RFID readers sensor network A collection of nodes capable of environmental sensing, local computation, and communication with its peers or with other higher performance nodes 6-23 Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall
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