1. Cisco Confidential 1 C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Revision: Draft 3 September 2013

2. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2 Introduction Use Cases and Industry Examples Client Experiences Ordering and Availability Next Steps

3. Cisco Confidential 3 C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved.

4. Cisco Confidential 4 Public Internet ConsumerBusiness

5. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5 Enterprise Public Internet ConsumerBusiness Cisco Jabber ™ Guest Virtual Server Machine Expressway Cisco ® UCM or Business Edition

6. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6 Ease of Access Ease of Development Ease of Deployment Massive Adoption

7. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7 Guest Users Web Browser Mobile Apps DMZ: HTTP Cisco ® Expressway Third-party reverse proxy Call Control: SIP Cisco UCM Cisco TelePresence ® VCS Meetings, Conferencing WebEx (SaaS) TelePresence MCU Voice Messaging Unity Connection Presence & IM: XMPP Unified Presence WebEx Connect service (SaaS) Enterprise Workers

8. Cisco Confidential 8 C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved.

9. Cisco Confidential 9 Enhance Customer Interactions Add voice, video, and data sharing to your website, email communications, and mobile applications Make Experts Easy to Find Extend unified communications benefits to the entire ecosystem of an enterprise Offer Temporary Guest Access Help experts, associates, customers, partners, and suppliers reach your employees Use case: HR interviews

10. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10 Enhance customer interactions Make experts easy to find Simple to use: click a URL, web link, or mobile application * Images for illustration purpose only. Final UI subject to change. Benefit Promoters Benefit Promoters Public Internet ConsumerContact Center

11. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11 * Images for illustration purpose only. Final UI subject to change. Portfolio Advisor FSI Website and Invitation Remote Expert Help enable up-sell opportunities Increase share of investor wallet Enhance high-touch personal interaction Improve ROI of telepresence investments Gain competitive advantage Benefits Benefits

12. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12 * Images for illustration purpose only. Final UI subject to change. Healthcare Provider Website Patient Care Coordinator Improve physician and nurse resource efficiencies Extend business reach Benefits Benefits

13. Cisco Confidential 13 C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved.

14. Cisco Confidential 14 Video ̶ Point-to-point video ̶ Point to video conference Midcall control ̶ Keypad ̶ Mute audio or video ̶ Full-screen ̶ Camera or audio device selection ̶ Self-view Call control – WebRTC-compatible Media ̶ Browser plug-in (desktop web) ̶ Future – WebRTC for media User Experience

15. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15 User Experience Video ̶ Point-to-point video ̶ Point to video conference Midcall control ̶ Keypad ̶ Mute audio or video ̶ Full-screen ̶ Camera or audio device selection ̶ Self-view Call control - WebRTC-compatible Media ̶ Native apps (mobile) ̶ Future – WebRTC * Images for illustration purpose only. Final UI subject to change. Public Internet Mobile ConsumerContact Center

16. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16 User Experience Desktop browser SDK Sample HTML and JavaScript provided to create video widget and set up event handler Mobile native application SDK iOS Android * Images for illustration purpose only. Final UI subject to change.

17. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17 Consumers: No cost Enterprise: Consult the Unified Communications Applications Ordering Guide Licensing Availability Global launch

18. C97-729682-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18 Expand your business reach and cut costs Enhance customer interactions Make experts easy to find Frequent interactions with partners and suppliers Additional Resources Customers: Visit Cisco.com/Go/JabberCisco.com/Go/Jabber Partners: Visit Cisco Jabber™ Guest Partner Resources Tab Developers: Visit Jabberdeveloper.comJabberdeveloper.com Imagine the Possibilities Imagine the Possibilities

19. Thank you.