1. © 2013 IBM Corporation IBM Storwize Family November, 2013

2. © 2013 IBM Corporation 2 The NEW Economics of Storage Capex Required Expected Capex Budget Data Opex Designed for Data Software Defined Environments Open & Collaborative

3. © 2013 IBM Corporation 3 Data Intensive Business Solutions “How can I leverage all this data for my business and keep what I truly need?” Economics = LOB specific (Risk, Expertise, etc.) Business Critical… “Keep me running! Secure my data.” Economics = Business Impact Start Quickly… Add Value… “Can you get me up and running fast?” “Can I add functions and scale?” Economics = Speed, Flexibility & Labor Costs

4. © 2013 IBM Corporation 4 Here today, ready for tomorrow Virtualize and Optimize Open, Extensible and Industry- led Open, Analytic and Application Driven IBM Storwize Platform Software Defined Storage 1.0 Software Defined Storage 2.0 Software Defined Storage 3.0

5. © 2013 IBM Corporation 5 Award winning simplicity Start Small & Scale-up Improve What You Have IBM & non-IBM Embedded Analytics Deploy Quickly & Flexibly Buy Less Storage Optimized with Flash IBM Storwize Family Everything you need from your storage… and less

6. © 2013 IBM Corporation 6 IBM Storwize Family Over 46,000 systems purchased Over 115,000 total enclosures deployed Over 1.4 exabytes of capacity Extraordinary reliability – Delivering 99.999% availability Packages  IBM SAN Volume Controller  IBM Storwize V3700  IBM Storwize V5000  IBM Storwize V7000 Integrated Options  IBM Flex System V7000 System Functions  Thin provisioning  IBM Real-time Compression  IBM Storwize V7000 Unified (File)  IBM SmartCloud Storage Access (Cloud)  Remote replication  Storage Virtualization Field proven, highly efficient and super reliable 5x more data in the same space 3x performance with only 5% flash 47% less management effort 30% lower storage growth Enabling clients to do more with less

7. © 2013 IBM Corporation 7 RawUsable AllocatedActive Data Size 30% loss RAID Spares 30% loss LUN Sizes Performance 15% loss Unused LUN’s Zero access 40% loss Utilisation The New Economics of Storage Changing the Storage cost curve LEVERAGING SOFTWARE DEFINED STORAGE

8. © 2013 IBM Corporation 8 Comprehensive range of virtualized software defined storage systems One code base on all platforms One set of functions (selectively licensed) One client experience Storwize V7000 Storwize V7000 Unified Storwize V3700 Flex System V7000 SAN Volume Controller Storwize V5000 The Storwize Family

9. © 2013 IBM Corporation 9 Thin provisioning Value: Purchase only the storage you need when you need it Value: Optimized performance at lower overall cost Optimized with Flash IBM Easy Tier ® Real-time compression Value: Store more data with less disk Dynamic growth IBM Storwize Family is Efficient

10. © 2013 IBM Corporation 10 Shrinks active data up to 80% without degrading application performance Supports active data, unlike other storage compression solutions –More data = more benefit Unique technology with over 35 patents IBM Storwize family Real-time Compression

11. © 2013 IBM Corporation 11 IBM Storwize Efficiency Database - Real Comparison

12. © 2013 IBM Corporation 12 Storwize family Real-time Compression delivers up to 5x compression while maintaining or improving database transaction response time and Combine with flash for extraordinary business advantage The benchmark was performed using a Storwize V7000 system with 48 x 300GB SAS disks. 1.2TB database with 700 concurrent clients were used in the benchmark. The same test was performed with compressed volumes and non-compressed volumes. Stock Level Response Time in Seconds DeliveryOrder Status No Compression - 96 disks 1.144.857.468 0.8 1.2.4 Compressed – 48 disks.701.665.385.46.20.501 Compressed – 6 flash drives IBM Storwize family Real-time Compression database performance

13. © 2013 IBM Corporation 13 Real-time Compression Experiences Client comments –“It’s an exception to have a new piece of software work so well” –“This [beta test] was worth our time and we discovered that it really performs up to the marketing hype” Client compression achieved –VMware volumes: 76% –Oracle: as much as 90% –Lotus Domino: 70% Client performance experiences –Storwize V7000: Performance neutral –SVC: One client saw 2.5x better throughput with Real-time Compression for an Oracle workload

14. © 2013 IBM Corporation 14 Flash Arrays HDD Arrays Active Data Migrates Up Less Active Data Migrates Down Improve performance up to 3x … using as little as 5% flash storage* * Audited Storage Performance Council benchmark Constantly analyzes I/O and migrates data to optimize performance Set it and forget it … unlike competitive tiering offerings

15. © 2013 IBM Corporation 15 Virtualizing storage with SAN Volume Controller helps make new and existing storage more effective. SVC includes many sophisticated enterprise-class storage functions. FlashCopy provides “instant” snapshots for backup, Real-time Compression helps improve effective capacity, and high-performance thin provisioning helps automate provisioning. IBM FlashSystem delivers extreme performance driven by MicroLatency and is a durable, high reliability enterprise class family of flash storage systems that are easy to integrate. FlashSystem leverages IBM patented Variable Stripe RAID technology to maintain performance levels while at the same time protecting data integrity and usable storage capacity. Advanced Function Meets Extreme Performance

16. © 2013 IBM Corporation 16 Enables rapid, flexible provisioning and simple configuration changes Enables non disruptive movement of data among tiers of storage, including Easy Tier Enables data placement optimization to improve performance External Storage is Virtualized Capacity from existing storage systems becomes part of the IBM storage system Single user interface to manage all storage, regardless of vendor: Designed to significantly improve productivity Virtualized storage inherits all the rich base system functions including Real-time Compression, FlashCopy, Easy Tier, thin provisioning Move data transparently between external storage and the IBM storage system Extends life and enhances value of existing storage assets Internal Storage is Virtualized “Storage virtualization has been key to providing efficient and cost-effective storage solutions for our data center” -Marty Everett, Director of Architecture and Solutions Design Storwize External Virtualization Software HitachiEMCNetAppIBM HPTMSOracle

17. © 2013 IBM Corporation 17 Practice disaster recovery techniques Value: Train staff and validate business continuity plans without disrupting applications Application-aware copies Value: Virtually eliminate application downtime for backup High availability configurations Value: Enable near- continuous data availability IBM Storwize Family is Resilient

18. © 2013 IBM Corporation 18 Source Volume Destination Volume TCP/IP Network Enables use of Ethernet connections for remote mirroring Transparent to servers and applications Includes Bridgeworks SANSlide network optimization technology No separate appliances required Uses artificial intelligence to improve network bandwidth utilization up to 3x Deploy less costly network infrastructure Speed replication cycles for better remote data currency and faster recovery No additional charge Reduce costs and improve disaster recovery IBM Storwize Family IP Replication

19. © 2013 IBM Corporation 19 Bridgeworks SANSlide IP connections may have long latency –Long distance connections –Many network “hops” Traditional solutions transmit data, wait for response, transmit more data –Results in poor network utilization, as low as 20% –Worse as latency becomes higher Bridgeworks SANSlide technology integrated with Storwize family IP replication –No separate appliances required –No additional cost Uses artificial intelligence technology to transmit data streams in parallel –Automatically adjusts to changing network latency –Improves network bandwidth utilization up to 3x –Independent of application or data type Deploy less costly network infrastructure Speed replication cycles for better remote data currency and faster recovery

20. © 2013 IBM Corporation 20 Value of IP Replication with Bridgeworks SANSlide Technology Major customer requirement Simpler: Eliminate FC-IP routers and network optimization appliances Independent: Eliminate CPU and management overhead of using server- based solutions More efficient: Significantly improve network utilization Flexible: Delivers benefits regardless of workload or data type Cheaper: Deploy less expensive networking infrastructure and eliminate need for dark fibre Better: Reduce impact of disasters by copying data more quickly

21. © 2013 IBM Corporation 21 IBM Storwize family offers a wide range of ISV integration Enablement, integration and optimization for enhanced customer value –ISV, software, and application support same as SVC –Reduce complexity, improve utilization, and cut costs –Deliver continuous and reliable access to information Targeted solution areas include: –Database and performance optimization –Backup / restore –High availability, disaster recovery –Server virtualization –Operations management Visible through dedicated partnerships and ongoing work with:

22. © 2013 IBM Corporation 22 IBM Storwize Family is Dependable SVC and Storwize V7000 offer five 9s (99.999%) availability –Average annual downtime less than 5 minutes Storwize family is ideal for any organization’s disaster recovery plan –Data mirrored between production and disaster recovery sites in almost real time

23. © 2013 IBM Corporation 23 “ ” “… managing an IBM Storwize [family] system with its management interface is 47 percent less time-consuming and 31 percent less complex than managing an EMC VNX system using the Unisphere software interface.” Source: Edison Group, Competitive Management Cost Study: IBM Storwize V7000 vs. EMC VNX5500 Storage Systems Enabling Real-time Compression: Simply select new volume preset IBM Storwize Family is Easy

24. © 2013 IBM Corporation 24 iPhone app provides monitoring and health checking for Storwize family systems –Available free from Apple App Store IBM Storage Mobile Dashboard

25. © 2013 IBM Corporation 25 Storage virtualization system Integrated with IBM PureSystems Midrange block and unified systems Entry storage systems Unique IBM Storwize family platform flexibility Capability delivered for different client requirements

26. © 2013 IBM Corporation 26 Storwize Family Hardware “Engines” But which Storwize system should I choose? Storwize Family Software Efficient Dependable Easy Storwize Value 2. Pick the “engine” required 4. Future scalability could determine right Engine choice 5. Determine engine based on features required to deliver value Large V5000 plus…  Clustering (4)  Highest scalability  Highest Performance  Compression  Unified Small  Internal Virtualization  Thin Provisioning  Data Migration  Advanced GUI  Multi Host support  VMware & MS Integr  FlashCopy (2040 Images)  EasyTier  Remote Mirror  Turbo Performance Up to 120 Drives Medium V3700 plus…  Clustering (2)  Higher scalability  Higher Performance  Ext Virtualization Up to 336 drivesUp to 960 drives Enabling clients to do more with less 5x more data in the same space 3x performance with only 5% SSD 47% less management effort 30% lower storage growth Performance. Efficiency. No compromises. 3. Match engine to budget 7k - 15k euro 10k - 30k euro 20k – 100k euro $ $ $ $ $ $ $ Prices are indication only. Best product choice depends on specific customer situation and needs (see Storage Sales Guidance).Storage Sales Guidance

27. © 2013 IBM Corporation 27 But which Storwize system should I choose? Storwize V3700Storwize V5000Storwize V7000 Storage budget7k - 15k euro10k - 30k euro20k – 100k euro Capacity Max 120 drives per controller = max 4 expansions Max 168 drives per dual controller =max 6 expansions Two way cluster 336 drives = 2C+12 expansions Max 240 drives per dual controller = max 9 expansions With 4 way cluster 960 drives = 4C+36 expansions Standard Host Ports 1Gb iSCSI, 6Gb SAS 1Gb iSCSI, 6Gb SAS, 8Gb FC or 10Gb iSCSI/FCoE 1Gb iSCSI, 8Gb FC Optional Host Ports iSCSI 10Gbps FCOE or 8Gbit FCN/AiSCSI 10Gbps FCoE Cache (dual ctl) 8GB per dual controller max 16GB with upgrade 16GB per dual controller, up to 32GB per clustered system (2 way) 16GB per dual controller, up to 64GB per clustered system ( 4 way) Integrated Features FlashCopy (64 images ) Data Migration FlashCopy (4,096 images), Data Migration, Easy Tier Optional Features FlashCopy (2040 images) Easy Tier Remote Mirroring, Turbo Perform. en Cache -> 16GB FlashCopy (4,096 images) Easy Tier, Remote Mirroring, External Virtualization Real Time Compression, Remote Mirroring, External Virtualization External Virt.NoYes, Optional Unified SupportNo NAS connectivity with Storwize V7000 Unified; IBM Active Cloud Engine integrated Rel.performance1 ( turbo 1.33)1.52 Prices are indication only. Best product choice depends on specific customer situation and needs (see Storage Sales Guidance).Storage Sales Guidance

28. © 2013 IBM Corporation 28  Flexible  Resilient  Easy to use 28 5x more data in the same space 3x performance with only 5% SSD 47% less management effort 30% lower storage growth IBM Storwize Family Performance. Efficiency. No compromises. Enabling clients to do more with less