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Published byEvelyn Hicks Modified over 8 years ago
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Brief Analysis of the High Tech Sector Fiona Scott Morton Yale School of Management February 2016
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IT Revolution Changes: MCfalls Qualityrises Concentrationrises Endogenous sunk costs become more important Results – Market expands – Monopoly (at any moment in time) – High margins => Large profits for successful firm
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Examples Local bookstores => Amazon Local socializing => Facebook Taxis => Uber Reference books => Google search Often the consumer value for the Internet service is much higher than for the old method of obtaining the service Economies of scale come from: Direct network effects (friends) Indirect network effects (search algorithm) Economies of scale (warehouses)
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Interpretation Unprecedented change in market structure – Any historical parallel? What is.....the change?..a competition enforcer against? Big? High margins? Consumer surplusX
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Policy implications If higher consumer surplus, indicates benefit from innovation despite market structure. Market power obtained on the merits How to maintain competition? Entry is a good focus for competition authority – Consumer continues to benefit from disruptive entry – Want entrants to be protected from exercise of market power that is not competition on the merits
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