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CINZ 2016 Australia. Insights - Mood of the Market What are we hearing : Business confidence Short lead time Competition within the PCO’s Budgets Perception.

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Presentation on theme: "CINZ 2016 Australia. Insights - Mood of the Market What are we hearing : Business confidence Short lead time Competition within the PCO’s Budgets Perception."— Presentation transcript:

1 CINZ 2016 Australia

2 Insights - Mood of the Market What are we hearing : Business confidence Short lead time Competition within the PCO’s Budgets Perception Privacy Competition Place image here

3 Insights – Business Event Arrivals January 2016 Australian arrivals Month January 2016 1,504 delegates -13% YE January 2016 39,936 delegates+9.1%

4 Insights – CINZ MEETINGS 2016 AU Hosted Buyer program – Demonstrate individual business opportunities and the number of events – Responsible for budgetary decisions involving destinations, venues / suppliers – annual budgets – Potential for New Zealand and multiply regions – Type of events, number of attendees and reason for attending

5 Opportunities Shows Associations Forum 2016 - July PCO Conference 2016 - November AIME 2017 – February Sales Calls Joint with Members Market intelligence /background Appointment assistance Place image here

6 Opportunities - Australia Opportunity Generation for CINZ Small – 10 delegates Large – 200 delegates Korero Newsletter Hero piece – in-depth overview Regional reviews Cultural column Member news Place image here

7 Opportunities - Australia Media engagement More Personalised More 1-1 opportunities for members Directing media to include member content Signature Media / Luxury Ben / MICE.net / Spice / CIM Incentive Market Profiling Incentive product Increasing regional focus on Incentive product Directing these clients into the MEETINGS opportunities in Luxury space Place image here

8 Client engagement AIME PCO Conference Association National Conference Newsletters Sales Calls MEETINGS event Pre-MEETINGS Familiarisations Hosted Events May / late August Planner Distribution Place image here

9 Member Engagement Reporting Annual report on activity by region CINZ Matters – Australia section PR and media opportunities 1-1 engagement Events

10 Eyes Up 2016 / 2017 Regional Famil Programme Air New Zealand are fully supportive of Trans-Tasman and Domestic flights Expand the education beyond the gateway cities to the regions. Place image here

11 Eyes Up 2016 / 2017 Sourcing New Partnerships Accessing Key Influencers in new ways Reviewing New Trade Events Place image here

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