1. Popular Culture HU 300: Arts and Humanities

2. FINAL PROJECT Questions, Comments?

3. MENTAL FIELD TRIP Did you see any advertising in the last few days?

4. ADVERTISING TACTICS What was advertised and where did you see it? Can you remember the images and the products being advertised?

5. ADVERTISING EFFECTIVENESS Is advertising effective? Why or why not?

6. Too Much? What does the pervasiveness of advertising say about our culture?

7. The Persuaders The film discusses how marketers seek to appeal to consumers, specifically through creating loyalty and a sense of membership. Do you know anyone who feels this way about a product or a possession? What does this say about the product or possession?