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Avis Yates Rivers, CEO Technology Concepts Group International Director, National Center for Women & IT Unconscious Biases: Addressing Stealth Barriers to Innovation & Productivity
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Overview What’s the Problem and Why Does it Matter? Why Does the Problem Persist?: What the Research Says What is unconsious bias? How does unconscious biases affect women, men, and other underrepresented groups? What Can We Do About All This?: Call to Action
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Diversity In Tech: The Facts
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Diversity in Tech: The Facts Source: U.S. Dept of Labor Statistics, 2012 Current Population Survey Black & Hispanic Professionals Comprise 16% of U.S. Professional Occupations, but 30% of U.S. Population Black & Hispanic Men Hold 9% of U.S. Computing Jobs Black & Hispanic Women Hold 4% of U.S. Computing Jobs
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Diversity in Tech: Europe Source: Oxford Economics Global Diversity Database
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We’re Losing The Diversity Already There: An Unnecessary Corporate Brain Drain Sources: Corporate Leavers Survey, Level Playing Field Institute 2 million people a year leave U.S. companies due solely to perceived unconscious biases.
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We’re Losing The Diversity Already There: An Unnecessary Corporate Brain Drain Sources: Capturing Turnover Costs, Joins, 2000; TalentKeepers, 2010; Athena Factor, 2008 74% love work 56% leave 75% stay in workforce
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Why Diversity Matters
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Sources: Workplace Diversity Pays, American Sociological Review (2009), Capitalizing on Thought Diversity, Research- Technology Management (2009), The Difference, Scott Page (2007), Innovative Potential, London Business School (2007), The Bottom Line, Catalyst (2004). Diversity Benefits Innovation & The Bottom Line Increased sales revenue, more customers, bigger market share Higher-than-average profitability Greater return on equity and return to shareholders Greater potential for creativity, sharing of knowledge, task fulfillment
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Scott Page, The difference: How the power of diversity creates better groups, firms, schools, and societies, Princeton University Press, 2009. Groups with greater diversity solve complex problems better and faster than homogenous groups. Diversity Enhances Teams
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A group’s collective intelligence is not predicted by the IQs of its individual members. But if a group includes more women, its collective intelligence rises. “Evidence for a Collective Intelligence Factor in the Performance of Human Groups,” Science October 2010, Woolley, Chabris, Pentland, Hashmi and Malone. Women Improve Innovation
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Analysis of more than 20,000 venture-backed companies showed that successful startups have twice as many women in senior positions as unsuccessful companies. Diversity Correlates with Success Dow Jones VentureSource, 2011. Analysis of more than 20,000 venture-backed companies showed that successful startups have twice as many women in senior positions as unsuccessful companies.
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Tech companies led by women delivered higher revenues using less capital and were more likely to survive the transition from startup to established company Cindy Padnos, Illuminate Ventures: "High Performance Entrepreneurs: Women in High-Tech," 2010. Diversity Helps Companies Grow
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Why the Problem Persists : What the Research Says
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Intersectionality: Examining the Impact of Multiple Biases Perspectives & experiences shaped by multiple, shifting, identity categories
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Let’s Cut to the Chase Minority Groups Aren’t Broken Majority Groups Aren’t The Enemy Culprit = Societal Biases We All Share We Can Take Action Together
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And EARLY ON is a particularly good time to start! Culture By Design or By Default
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Society is Biased About Gender and Technology
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And other biases…..
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We all have shortcuts, “schemas” that help us make sense of the world. But our shortcuts sometimes make us misinterpret or miss things. That’s unconscious bias. What Causes Societal Bias?
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More on Societal Bias – Hiring & Promotion
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White resumes receive 50% more callbacks Black applicants needed 8 years more experience Unconscious Biases: Resume Studies Source: Bertrand et al., Are Emily and Greg More Employable?, 2004; Higher quality resume = larger increase in call backs for Whites
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Howard vs. Heidi
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Society Organizational Culture Subtle Dynamics Institutional Barriers Schemas/ Unconscious Biases Employees Unconscious Bias Is More Salient in Homogenous Organizations
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Example: White male engineering students score lower when told in advance that Asians typically score higher on math tests Source: Aronson, et al., 1999; Steele & Aronson, 1998 Subtle Dynamics Example: Stereotype Threat
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Not speak up in meetings Be reluctant to take leadership positions Be overly harsh about their own work Discount their performance How Stereotype Threat Shows Up in Technical Environments
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Microinequities: Examining the Impact of Multiple Biases “Oops, I forgot to cc her/him on the email about the architecture review.” “Do you think if I invest, people will think that I’m gay?” “You just need to be more ‘professional.’” “Dude, let’s talk about it over a beer!” “Husbands, wives & partners”
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Hiring Selecting people “like me” Task Assignment Women find themselves in “low status” jobs Performance Appraisal Men appraised for effort, skill; women for collaboration, luck Promotion Criteria modeled implicitly on existing senior male leaders Institutional Barriers
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Institutional Barriers Example: Bias in Hiring “ Blind” orchestra auditions, with musicians behind a curtain, increased the number of female musicians hired by 25% to 46% percent Goldin & Rouse (2000) The American Economic Review, 90(4), 715-741.
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Don’t lower your hiring standards, just make sure you are hiring for the things that matter First, Some Things Not to Do
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“Startups and Job Advertisements,” Aaron Kay, PhD: http://ww2.ncwit.org/pdf/A.Kay_JobPostings_EAmtg12.pdf; http://vimeo.com/46501265http://ww2.ncwit.org/pdf/A.Kay_JobPostings_EAmtg12.pdfhttp://vimeo.com/46501265 Don’t slap a boilerplate diversity statement on your job ads
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Don’t form development teams with just one diverse engineer
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Don’t depend on underrepresented employees to advance your diversity goals
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Invite Diversity & Actively Recruit
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“Startups and Job Advertisements,” Aaron Kay, PhD: http://ww2.ncwit.org/pdf/A.Kay_JobPostings_EAmtg12.pdf; http://vimeo.com/46501265http://ww2.ncwit.org/pdf/A.Kay_JobPostings_EAmtg12.pdfhttp://vimeo.com/46501265 AGGRESSIVE; HARD-DRIVING; ROCK STAR; WORLD-CLASS CODER; DOMINANT Remove Biased Language from Job Descriptions
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Evaluate Interview Questions and Include Diverse Representation in the Interview
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(Cheryan, S., Plaut, V., Davies, P., & Steele, C. (2009). Ambient belonging: How stereotypical cues impact gender participation in computer science. Journal of Personality and Social Psychology, 97(6), 1045-1060; http://www.ncwit.org/physicalspaceuw Photo: www.psfk.com Audit Your Physical Space for Implicit Biases
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Assure inclusive team meetings and social events
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Provide Recognition, Credit, Encouragement
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Audit Performance Review & Advancement Processes Examine performance reviews for unconscious biases Build accountability metrics into managers’ performance reviews Clarify paths to promotion
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Consciously Develop Talent Watch for biases in task assignment/leadership opportunities Watch for biases in career path advice
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Be a Male Advocate; Inspire More Male Advocates
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Don’t give up: this is a long distance race and not a sprint
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Supervisory Program-in-a-Box Series Women & IT – The Facts Top Ten Ways to Be a Male Advocate for Technical Women Top 10 Ways Managers Can Increase the Visibility of Technical Women Keep Going with Research-Backed Resources
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Would love to stay connected! Avis Yates Rivers, CEO Technology Concepts Group Email: ayates@technologyconcepts.com Twitter: @sitwithavis LinkedIn: www.linkedin.com/in/avisyatesrivers
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