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14. What are filmmakers and video content producers doing on Facebook? Connect Engage Promote
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Finding support locally Connecting with UK filmmakers/content producers Staying up-to-date with global trends Connecting with filmmakers/content producers Based anywhere in the world
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sharing information through pages 14.1 A page about ‘Yuck’
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pre-production conversations via messages 14.2 crew message
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brainstorming sessions in closed groups 14.3 Closed Group for a crew
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sourcing actors/extras 14.4 “Be an EXTRA” event
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Sharing Facebook videos or video links 14.5 ‘Skateboarding without legs’
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Promoting a screening or online launch 14.6 ‘Special Screening’ post
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Selling equipment 14.7 Posted in a closed group
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Directing traffic pay-per-view sites 14.8 ‘Watch This Movie'
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Researching real-life stories for films 14.9 ‘Want to be on TV?’
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Finding internships/ training opportunities 14.10 ‘I’ll work for Free’ post
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Finding crew/ finding jobs 14.11 Advertising a vacancy
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Connecting with potential collaborators 14.12 ‘PhilipBloom.co.uk’
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Connecting with distributors/ sales agents 14.13 Peter Broderick’s Page
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Learning from successful business pages 14.14 A UK short film page
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Researching study opportunities 14.15 London Film Academy Page
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Getting information about funds/ sponsors 14.16 Arts Council England
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Getting information about competitions 14.17 ’48hour Film Challenge’
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Gaining technical know-how 14.19 ‘DSLR Cinematography’
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Developing audiences for their productions 14.20 ‘BBC three Fresh’
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Posting about crowd-funding activities 14.21 a link to indiegogo
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Posting about their progress on a project 14.22 Posts on a page wall
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Getting information about relevant events 14.23 Broadcast Video Expo
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Connecting with pages for relevant events 14.23.1 ACTIVITY Connecting with festival, expo or content market pages Acting as individuals, everyone to Like a Page for a Festival, expo and content market. Acting as your page, the team should select two UK pages to Like, one for a market or expo and one for a festival >
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Sharing their behind-the-scenes experiences 14.24 Filmmakers at London Film Acadamey
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Sharing your behind-the-scenes experiences 14.24.1 ACTIVITY As a group, choose 2 behind-the-scenes experiences and write about them in a short post, attaching a relevant picture. Alternatively, plan such a post and make sure that a few good photographs are taken during your shoot days. >
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Choose 10 activities from the list 14.25 Activity In your teams, choose a minimum of 10 of the activities on the list. Discuss how you could add these activities to your Facebook strategy. Following the discussion, write up a basic schedule, listing the date to carry out activity, a short description of the activity and the person or people in the team who will carry out the activity. >
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