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Motorola Solutions MC2100 October, 2013. © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 SERIES Value without compromise –MC2100 introduces.

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Presentation on theme: "Motorola Solutions MC2100 October, 2013. © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 SERIES Value without compromise –MC2100 introduces."— Presentation transcript:

1 Motorola Solutions MC2100 October, 2013

2 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 SERIES Value without compromise –MC2100 introduces a new category of mobile computers in MSI’s industrial WLAN portfolio that addresses growing Value Tier needs –Solid offering built around Core MC fundamentals –A Complement to other MSI products, adding more options to a total solution that increases enterprise productivity MC2100 is a solid industrial handheld solution for cost-sensitive markets/applications (price below $600) within the four walls –User-optimized Ergonomics –Performance-centric CPU –Selection of scan engines –Durable and sealed housing –Numerical keypad –2.8” QVGA display with touch panel –Batch and WLAN configurations

3 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC21XX SERIES KEY TARGET MARKETS Primary Target: WLAN / Batch Industrial Enterprise New Opportunity: Tier III / IV (SMB)

4 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 KEY FEATURES MC2100 (BATCH) / MC2180 (WLAN / BT) Connectivity:  Bluetooth 2.0 + EDR  WLAN 802.11 b/g/n  Batch configuration available  USB host / client System:  Marvell PXA320 624 MHz  128 or 256MB RAM / 256MB Flash  Microsoft Windows CE 6.0 - Core and Pro editions  Micro SD expansion slot (under battery) Display:  2.8” Transmissive QVGA  Resistive touch (MC2180 only) Battery / Power:  Removable Smart Li-Ion, 2400 mAh, UL certified  Backup battery  Integrated DC barrel jack connector Environmental Specifications:  Motorola standard 3’ drop to concrete over operating temperature; 4’ drop to concrete at room temperature  4’ drop MIL STD 810G  IP54 sealed  0.5m tumbles, 500 cycles at room temperature  -10°C to 50°C operating temperature Data Capture:  Options for Linear Imager, 1D Laser, or 2D Area Imager (MC2180 only)  Signature capture with stylus Accessories  Single slot and 4-slot charging cradles  4-slot Ethernet cradle  4-slot battery charger  Dial up serial modem  USB cable adapter  Soft shell holster  Hand strap and hand lanyard Design and Ergonomics:  Weight: 235 grams  Ergonomically optimized for single handed use  27 key numerical keypad (Can accommodate keypad overlays)  2 programmable side keys (MC2180 only) Enterprise Software  MPA2.0: MSP, Fusion, Date Wedge, EMDK, Rapid Deployment, Ent. Utilis  RhoElements, HTML5 based app development framework and browser application  TEAM Express Push-to-Talk* (MC2180 only) * As available

5 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MSI LINE WORKER HH MAPPING MC1x MC31-S MC31-G MC31-R MC91/92 MC95 Value Tier Perform/ Mid Tier Premium Tier MC2100 covers a range of value tier needs, features, and price points MC21

6 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. PRODUCT POSITIONING WITHIN EMC

7 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 DIFFERENTIATION MC2100 delivers Solid set of mobile computing core features Differentiates with solutions beyond the hardware –MC2100 will be the first Value Tier product in the mobile computing industry to support HTML5 via Rho Mobile Suite –MC2100 leverages our leadership position by implementing MPA2 and the same platform tools, utilities, APIs and solutions deployed across our EMC portfolio –MC2100’s industrial design is ergonomically optimized in a way that redefines comfort for single handed mobile computer use –MC2100 will include PTT Express* Motorola’s PTT client freely available across our EMC portfolio. MC2100 will be the first EMC product to optimize the Group and Private user experience around Push to Talk –Motorola Solutions commitment to Enterprise class services, support, and product life cycles *Available on MC2180 models

8 MC2100 Part Numbers Win CE 6.0 Pro Models WLAN / BT:List Price (1A) –MC2180-AS02E0A: 2D Imager$1,295 –MC2180-MS02E0A: 1D Laser$1,150 –MC2180-CS02E0A: Linear Imager$1,090 Win CE 6.0 Core Models WLAN / BT: –MC2180-AS01E0A: 2D Imager$1,195 –MC2180-MS01E0A: 1D Laser$1,050 –MC2180-CS01E0A: Linear Imager$990 Batch: –MC2100-MS01E00: 1D Laser$910 –MC2100-CS01E00: Linear Imager$850 Packaging includes: –MC + hand strap + pick stylus + battery

9 MC2100 Accessory Pricing

10 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. SUPPORT SERVICES FOR THE MC2100 Enterprise Mobility ServicesTime of PurchaseLength of CoveragePart Number Service from the Start – Bronze with Comprehensive CoverageUp front with the product (prepaid) or within 30 days thereafter Three years Five years SSB-MC21XX-30 SSB-MC21XX-50 Service from the Start – Gold with Comprehensive Coverage SSG-MC21XX-30 SSG-MC21XX-50 Service from the Start – Bronze with Device Management (U.S. and Canada only; minimum of 500 devices required) Up front with the product (prepaid) or within 30 days thereafter Three years MSSBE-MC21XX-30 Service from the Start – Gold with Device Management (U.S. and Canada only; minimum of 500 devices required) MSSGE-MC21XX-30 Service Center Support – BronzeAny timeOne year Three years SCB-MC21XX-10 SCB-MC21XX-30 Service Center Support – Gold SCG-MC21XX-10 SCG-MC21XX-30 Enterprise Mobility Software SupportAny timeOne year Three years Five years SWS-EMHW-0250-10 SWS-EMHW-1000-10 SWS-EMHW-5000-10 SWS-EMHW-0250-30 SWS-EMHW-1000-30 SWS-EMHW-5000-30 SWS-EMHW-0250-50 SWS-EMHW-1000-50 SWS-EMHW-5000-50 Please refer to Solution Builder for the most up-to-date information, including global pricing.Solution Builder Motorola recommends that you lead with Service from the Start with Comprehensive Coverage

11 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. SERVICE FROM THE START WITH COMPREHENSIVE COVERAGE Setting a new standard for service Comprehensive, no-questions-asked coverage includes: -Normal wear and tear -Accidental breakage -Select accessories that ship with the MC2100 Rapid in-house turnaround time for product repair -Three-day in-house turnaround time for Bronze- level service -Next-business-day device replacement for Gold- level service Full access to technical support resources with defined escalation response time Rights to download and use software releases

12 MC2100 CE Pro Models - Timeline

13 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. VALUE-TIER COMPETITORS

14 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. QUESTIONS TO QUALIFY CUSTOMER Is platforming important? –Simplifies application development and support through common APIs, tools, and utilities –Promotes application reuse across different devices –Protects application investments through platforms that are maintained through the product lineage Any concerns about Windows Embedded future? –Microsoft’s commitment to Windows Embedded: …Mainstream Support in Dec, 2014  shouldn’t expect new features …Extended Support in Dec, 2019 …Can continue to sell thru 2022  RhoElements eliminates OS concerns &supports future built –Built around HTML5 …OS agnostic solution …Rapid application development utilities …Services for smart data synchronization with backend servers RhoElements

15 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. QUESTIONS TO QUALIFY CUSTOMER Does the customer require only a simple set of mobile computer features? –Numerical keypad –Win CE –Batch or WLAN / Bluetooth (no 802.11a) –Linear imager, 1D laser, or 2D area imager Are device size and ergonomics important for end users? –Light weight –One-handed usability –Optimized for comfort –Slim design that’s easily pocketable

16 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. High Value Without Compromising Features, Ergonomics, or Performance MC2100 SALES SUMMARY Complements MC3100 where MC1000 falls short Industry-proven platform that excels at speeds & feeds. Same platform leveraged across EMC’s portfolio. Superior ergonomics for superior ease of use Rugged and durable design with multiple industry leading scan options and configurations Differentiation beyond hardware with industry-first HTML5 framework (Rho Elements), EMDK, MDM, PTT- Express, Fusion, value-added software tools & utilities

17 BACKUP

18 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. SALES SCENARIOS 1.How to differentiate between MC3100, MC2100, MC1000, and MT2000?

19 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 PORTFOLIO POSITIONING MC2100 vs. MC1000 MC2100 excels with significant feature premiums over our existing Value Tier (MC1000) solution: –Faster CPU (PXA320) –Large 2.8” color display –2X RAM, 4X ROM –Robust numerical keypad –Touch panel –Diverse accessory set MC2100 vs. MC3100 Mid Tier (MC3100) and Premium Tier (MC91/9200) innovate in hardware technology and mobile computing performance: –Multiple keypad configurations –Multiple form factors (gun, rotating turret) –Operating System Choices –WLAN / PAN or batch configs –Larger standard battery –Multiple scan engines (linear imager, 1D laser, 2D area imager) –Optimized ergonomics and low weight –IST –Large extended batteries –More rugged –Multiple memory options –802.11a

20 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. WHEN IS MC3100 THE RIGHT CHOICE? Customer requires: –38 or 48 key keypad –802.11a –Gun configuration or rotating scan turret –Windows Mobile –Larger display –Longer range scanning (SE-4500 SR or SE-960 with narrow scan angle and adaptive scanning) –High-density code readability (SE-4500 HD) –IP Telephony or an integrated headset jack –Large extended batteries –Backward support with existing MC3XXX accessories

21 © 2011 MOTOROLA SOLUTIONS, INC. PROPRIETARY & CONFIDENTIAL. DO NOT DISTRIBUTE. MC3100 FAMILY LIGHTWEIGHT INDUSTRIAL-CLASS RUGGED HANDHELD FOR SCAN-INTENSIVE APPS System:  Latest Marvell PXA320 Processor @ 624 MHz  256MB RAM / 512MB Flash  256MB RAM / 1GB Flash  Win CE 6.0 Pro or Win Mobile 6.x Classic  Depot Center CE/WM OS Swap available Display:  3” 320 X320" Color pixel touch display  Visible in all lighting conditions Battery:  4800 mAh (Gun & Straight Shooter)  2740 mAh (Turret) Data Capture:  1D scanner (SE950) or  2D Imager (SE4500) or  1D/2D Imager with DPM support Connectivity:  WLAN: 802.11a/b/g w/ CCXv4 & FIPS 140-2  WPAN: BT 2.0 w/EDR (radio is BT2.1 capable)  Stonestreet & Microsoft BT Stack support  USB 1.1 (Full Speed Host/Client) or RS232 Keypad Entry:  Optimized for one-handed operation  3 keypad option:  28 key numeric  38 and 48 alpha-numeric  Side & Front Scan Trigger Buttons  Function keys on the primary layer Voice Support:  VoWLAN  Rugged Audio connector  High-quality Speakerphone  Supported by Motorola Voice Client* Design and Ergonomics:  Superior lightweight form factor & ergonomics  3 Form Factors  Gun  Turret for 1D requirements  Straight Shooter for 1D/2D & DPM Accessory eco-system:  Backward compatible to MC3000 accessories Support for IST:  Dynamic Screen Orientation  Display / Power Management  Free fall detect Indicators Superior Ruggedness:  Multiple 4 ft drops to concrete across the operating temperature range; 5 ft drop at ambient temperature; meets/exceeds MIL-STD 810G  500 1/2-meter tumbles; IP54 sealed RFID:  Integrated UHF Gen 2 Tag for Asset Tracking applications

22 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. WHEN IS MC1000 THE RIGHT CHOICE? Customer requires: –The lowest cost Motorola Win CE product …MC2100 cannot match MC1000 ASPs –Reuse of existing MC1000 accessories MC1000 will go EOL on 12/31/2013  MC2100 will become the lowest cost Win CE solution we offer

23 © 2011 MOTOROLA SOLUTIONS, INC. PROPRIETARY & CONFIDENTIAL. DO NOT DISTRIBUTE. MC1000 RUGGED, ENTRY-POINT DEVICE FOR LIGHT-INDUSTRIAL ENVIRONMENTS System:  XScale™ PXA270 Processor @ 312 MHz  32MB RAM / 64MB Flash  Microsoft Windows CE 5.0 Core Version  User accessible SD/MMC Slot for expansion Display:  2.2-in. monochrome display  240 x 240 resolution Battery:  Flexible power source  Rechargeable Li-Ion 1,800 mAh @ 3.7V or 3 AAA batteries Data Capture:  High-quality 1D laser scanner (SE950) Connectivity:  USB 1.0 (Host/Client) and RS232 Keypad Entry:  21-key, numeric/shifted alpha  Top panel scan trigger button Superior Ruggedness:  Multiple 4-foot (1.2-m) drops to concrete across the operating temperature range  500 1.65-foot (0.5-m) tumbles at room temperature  IP54 sealed Design and Ergonomics:  Ultra lightweight and slim form factor  Rugged design for light industrial use

24 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. WHEN IS MT2000 THE RIGHT CHOICE? Customer requires: –Lowest cost Motorola gun MC configuration –POS integration for dual-use applications MT2000 is built on the same platform as the MC1000 so platform features and capabilities are MPA1 lite

25 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2100 COMPETITOR COMPARISONS MC2100 is a ground up solution architected, designed, and tested by EMC –Utilizes MPA2 and leverages industry proven platform solutions, tools, and utilities –Uses Corning Gorilla Glass on the scan engine exit window to improve durability –Includes a robust and highly reliable bottom connector, adapted from our MC65 –Significant industrial design, effort, and time invested to optimize comfort and one- handed use –Attention to detail is unquestionable: …Contoured lip to prevent accidental key presses …Keypad accommodates keypad overlays for further customer-specific customization …Firm, tactile feedback of the keypad for assured key engagement …Integrated DC barrel jack connector for simplified, low-cost charging …Robust hand strap to complement the comfort and feel Are competitors making the same investment in this class? –Some, like the Honeywell 6100, are OEM solutions from other manufacturers

26 © 2013 MOTOROLA SOLUTIONS, INC. CONFIDENTIAL RESTRICTED. MC2180 2D AREA IMAGER PROFILE / RESULTS Usage Profile used for battery test: –Amounts to 360 scans per active hour –Display is on at full brightness (room to improve…), 70% of the time Test Results : –The MC2180 with a standard 2400mAH battery (1x) operated the test profile for over 13 hours (worst case over several samples) before reaching critical suspend ItemAction ImagerProfilerCE scans a barcode and plays a decode beep every 7 seconds Barcode typeCode 128 WLANProfilerCE transmits 1KB over Wlan every 5 minutes. This simulates FTP send of a text file. Power ManagementFor every 10 minutes: 7min. on & running, 3 min suspend Backlight Duty Cycle100%, Backlight is on for entire time test unit is on (7 out of every 10 minutes). TXT File LoggingProfilerCE creates a log file up to 8MB. It opens & appends entries every 7sec. Test endUntil critical suspend. Total elapsed time is recorded


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