1. Beyond the Classroom Beyond the Classroom Partnering with Parents © 2003 © 2003 Presented at the National Media Education Conference, Baltimore, June 29, 2003

2. BUILDING BRIDGES at Home + at School Partnership

3. PARENTS = Missing Link as Teachers to Media Literacy

4. 3 + Way Partnership STUDENTS TEACHERS TEACHERS Professional Development Professional Development Curriculum Connections Curriculum Connections Virtual Tour Virtual TourPARENTS Parent Education Interactive Workshop School + Home Activities

5. TEACHER TOOL KIT Media Facts Media Facts  Kids Media Use  Media Content and Effects  Media Industry Policies and Practices Critical Thinking Strategies  Media Literacy Skills: Core Concepts  Lesson Plans and Activities: Curriculum Connections  Media Resources Partnering with Parents Partnering with Parents  Parent Education  Family Media Guidelines  School Activities and Events

6. Key Facts Children & Media Media habits Media habits Addictive media behavior Addictive media behavior Commercialism & consumerism Commercialism & consumerism Aggression & anti-social behaviors Aggression & anti-social behaviors Desensitization Desensitization Mean world syndrome Mean world syndrome Early sexual activity Early sexual activity Body image and self-esteem Body image and self-esteem Obesity & other eating disorders Obesity & other eating disorders Substance use Substance use Other risky lifestyle choices Other risky lifestyle choices Academic performance Academic performance And more... And more... Understanding Media’s Influence  Social Cognitive Theory  Cultivation Analysis  Cultivation Analysis  Reflection Hypothesis  Reflection Hypothesis  Third-Person Effects  Third-Person Effects  Agenda Setting  Agenda Setting Media Industry Policies & Practices  Telecommunications Act of 1996  Children’s Television Act  Children’s Online Privacy Protection Act  V-Chip and TV Parental Guidelines  Media Ratings & Parental Advisories  FTC Marketing Violence to Children  FCC Media Ownership Policy

7. Critical Thinking Skills & Strategies Media Literacy Core Concepts Media Literacy Core Concepts  All media messages are constructed.  Media use unique “languages” to construct messages.  Different people understand the same media message differently.  Media messages are primarily driven by profit.  Media messages have embedded values and points of view. Questioning the Media Questioning the Media ? ? Who created, paid for, and profits from this message and why are they sending it? ? ? What techniques are being used to attract my attention? ? ? What lifestyles, values and points of view are represented in the message? ? ? What is omitted from this message? ? ? How might different people understand this message differently from me? ? ? What does the message mean to me? Center for Media Literacy www.medialit.org

8. LESSON PLANS & ACTIVITIES Online Resources  www.ciconline.com www.ciconline.com  www.ithaca.edu/looksharp www.ithaca.edu/looksharp  www.media-awareness.ca www.media-awareness.ca  www.mediachannel.org/classroom www.mediachannel.org/classroom  www.mediaed.org  www.medialit.org www.medialit.org  www.med.sc.edu/medialit  www.msde.state.md.us/assignment_media_lit/home.html www.msde.state.md.us/assignment_media_lit/home.html  www.nmmlp.org www.nmmlp.org  www.nytimes.com/learning  www.pbs.org/teachersource www.pbs.org/teachersource  www.readwritethink.org/lessons/ www.readwritethink.org/lessons/  www.reneehobbs.org www.reneehobbs.org  interact.uoregon.edu/medialit/ homepageources/resources.html interact.uoregon.edu/medialit/ homepageources/resources.html

9. Parent Tool Kit Media Literate Parenting Practices G Get the Facts: Kids & Media T Take a Home Media Inventory M Make a Family Media Plan U Use Media Ratings & Resources I Interact: Teachable Moments C Connect: School and Home Activities

10. Key Facts Kids and Media Kids and Media  Media Use and Effects  Media Ratings Systems  Media Policies and Practices

11. Take a Home Media Inventory Who? Who? What? What? Where? Where? When? When? Why? Why? How much? How much? BE ALERT TO POTENTIAL SIDE EFFECTS

12. Home Media Inventory Starter Questions What media do you use when the children are around? What media do your children use? How much do they use the different media? Do you have any rules about media use? Where is your media located? Kids’ bedrooms? When do your children use media? during mealtime? homework? before school? at bedtime? Do you know where they go online? Do you use media together and talk about it? What are children learning from media messages? What language or expressions are they picking up? Are there any changes in their attitudes or behavior at home? at school? with friends?

13. BASIC MEDIA PLAN  Make media guidelines with kids. time limitsoff-limits Set time limits and make certain content off-limits. out of kids’ bedrooms Keep media – TV, videogames & Internet – out of kids’ bedrooms. NO TVduring mealtimes Make a NO TV rule during mealtimes. checking the ratings Get into the habit of checking the ratings and before parental advisories before selecting media.  Use media together and interact. Talk about what kids see, hear and read. Help kids analyze, evaluate, question and challenge content and policies.  Be a role model  Be a role model – teach by example.  Voice your opinion  Voice your opinion -- let media producers and policymakers know what you like and don’t like. Help kids express their opinions as well.

14. ONLINE RESOURCES Children and Media  Key Facts and Media Guidelines  www.aap.org www.aap.org  www.childrennow.org www.childrennow.org  www.childrenspartnership.org www.childrenspartnership.org  www.cme.org www.cme.org  www.fair.org  www.fcc.gov/parents  www.getnetwise.org www.getnetwise.org  www.kff.org www.kff.org  www.mediaandfamily.org www.mediaandfamily.org  Media Literacy Strategies  www.adbusters.org  www.acme.org  www.commercialalert.org www.commercialalert.org  www.gradethenews.org  www.med.sc.edu/medialit  www.media-awareness.ca www.media-awareness.ca  www.mediachannel.org www.mediachannel.org  www.medialit.org www.medialit.org  www.tvturnoff.org www.tvturnoff.org  http://interact.uoregon.edu/MediaLit/ mlr/resources/resources.html http://interact.uoregon.edu/MediaLit/ mlr/resources/resources.html  Media Ratings Systems  www.parentalguide.org www.parentalguide.org  www.tvguidelines.org www.tvguidelines.org  Media Recommendations: TV, Videos, Movies, Books, Video/Computer Games, Websites TV, Videos, Movies, Books, Video/Computer Games, Websites  www.ala.org/alsc/ www.ala.org/alsc/  www.commonsensemedia.org www.commonsensemedia.org  www.cqcm.org www.cqcm.org  www.gradingthemovies.com www.gradingthemovies.com  www.lionlamb.org  www.mediaandfamily.org  www.parentstv.org www.parentstv.org  www.screenit.com

15. Connect: School and Home Take Charge Activities Take a Parent to School Day Take Charge of Your TV TV Turn-off Week Buy Nothing Day Violent Toy Drive “Bad Ad” Essay Writing Contest Talk Back Letter Campaign Book & Video Clubs Reading Marathons / Pajama Party Parent Coffees Post-it: Internet Bulletin Board

16. TEACH CHILDREN TO BE THEIR OWN MEDIA ADVOCATE