1. Kentico CMS for ASP.NET Flexible Web Content Management System for All Your Needs

2. Content Management System - I  What is a content management system?  Software that allows you to edit text and images on your web site without calling your web designer.  Why should I use a content management system?  You can edit your web site anywhere, anytime, through your web browser.

3. Content Management System - II  I can use Frontpage to create HTML pages, why should I use a content management system?  With a content management system, you can create interactive web sites and communicate with your visitors through on-line forms, newsletters, blogs, forums or polls.  You can add a shopping cart and sell your products on-line.

4. Content Management System - III  Do I need a web designer if I use a content management system?  The web designer needs to prepare the design and structure of your web site and create page templates. Then you can easily create new pages by yourself using the templates.

5. Kentico CMS Overview I

6. Kentico CMS Overview II  Out-of-the-box solution for:  Corporate web sites  On-line stores  Community sites  Intranets  Extranets  Built on the Microsoft.NET platform

7. Kentico CMS Overview III  Main benefits  All-in-one solution for your Web site  Easy-to-use  Browser-based editing  High value for a reasonable price  SEO friendly  Manage multiple sites from one place

8. Editing Features - I  Easily edit web site content  Browser-based user interface  You can publish:  Pages  Articles  News  Products  Blogs  Office locations  Job openings  Knowledge base ... and any number of custom content types

9. Editing

10. Editing Features - II  WYSIWYG editor similar to Microsoft Word  Workflow, versioning and rollback  Multiple languages  Multiple sites  Upload files, images, video, music  Built-in browser-based image editor for resizing, cropping, rotating and converting images  Taxonomy (tree hierarchy, categories, tags)

11. Editing – WYSIWYG editor

12. Web Site Features  Flexible navigation and web site structure  End users can create and edit new pages without developers  New pages are automatically displayed in the navigation  Full-text search in both text and uploaded documents

13. Full-text Search  Full-text search helps visitors to find information on your web site  The search can be limited to particular site section, content type and fields  The search results are ordered by relevancy (rank) and they can show a preview of the documents.

14. Full-text Search

15. Modules  BizForms (on-line forms)  Newsletters  Image gallery  E-commerce (on-line store)  Forums  Blogs  Polls  Event Calendar  Booking system  Private Messaging  Geo Mapping (Google Maps integration)  Web Analytics  User Contributions (Wiki)  Reporting  Content and Object Staging  Web Farm Support  Message Boards  Groups  Friends  Message Boards  Content Rating  Taxonomy (Tags and Categories)  Media Library

16. BizForms (On-line Forms)  Create on-line forms without programming  Publish forms on the web site  Capture data from web site visitors  Review data and export them to Excel  Send data to specified e-mail  Flexible form options:  custom layout  wide variety of fields (textbox, checkbox, drop-down list,...)  custom field types

17. BizForms (On-line Forms)

18. Newsletters  You can manage multiple e-mail newsletters  Subscribers subscribe to one or more newsletters (mailing list)  You can author new newsletter issues based on templates created by web designer  Personalization – Dear John,...  Scheduling – send newsletter on Tuesday morning  The subscribers can subscribe on the web and unsubscribe using the link in the newsletter e-mail  Automatic newsletters – send out specified page to subscribers on a regular basis.

19. Newsletters – Editing

20. Newsletters – E-mail

21. Image Gallery  You can quickly publish an on-line gallery of images  The thumbnails are generated automatically, you do not need to resize them manually  Bulk import of images  You can rename the images and add descriptions

22. Image Gallery

23. E-commerce - I  Sell products on-line  Shopping cart and checkout process  Custom product fields  Configurable shipping options  Configurable payment methods  Configurable taxes for every country/state  Discount coupons  Discount levels for partners  Volume discounts  Multiple currencies  Wishlist  Inventory status  Reports  Support for integration with existing systems  Product options/product configuration  Customer credit (e.g. customer loyalty points)

24. E-commerce - II  Built-in gateways for credit card payments:  PayPal  Authorize.NET  You can also customize the behavior using custom providers like:  Custom product provider that allows you to use your existing product database  Custom shipping calculator  Custom tax calculator  Custom invoice generator  and others.

25. E-commerce - Products

26. E-commerce - Cart

27. E-commerce – Orders

28. Taxonomy  3 ways how to categorize and organize content:  Tree hierarchy of repository with document links that enable placing single document at multiple places (categories)  Tagging and tag clouds  Categories (additional system of categories)

29. Taxonomy

30. Event Calendar  Display events, news, articles or any other content in a calendar format  Optionally combine with event registration in the Booking system module.

31. Event Calendar

32. Booking System  Manage bookings for on-line or off-line events, such as community meetings or webinars  Limit the capacity of the event  Manage the registered attendees  Send e-mails with event updates to all attendees  Export event information to Outlook

33. Booking System

34. Geo Mapping  Display content on the map – e.g.:  office locations  stores  partners  real estates  points of interest in the city  Uses Google Maps

35. Geo Mapping

36. User Contributions (Wiki)  Enable visitors to create content on your web site without access the administration interface  Typical scenarios:  Community sites – members share knowledge  Partner directory – partners manage their profiles  Local business directory – business owners manage the profiles of their companies  Flexible security model:  Any visitor  Only site members  Only document owners  Only users with appropriate permissions

37. User Contributions (Wiki)

38. Web Analytics  Track visitors, on-line campaigns and conversions:  Visits  Page views  Most visited pages  Referring web sites  File downloads  Countries  Campaigns  Conversions (orders, registrations, newsletter subscriptions, etc.)

39. Web analytics

40. Reporting  Create reports from data stored in the Kentico CMS database  Examples:  Created/modified documents  Site member reports  Sales  Customizable layout of the reports  You can use:  bar chart  pie chart  table  value  Create custom filters  Print or save reports

41. Reporting

43. Content and Object Staging  Synchronize development, testing and live web sites  Create and test content, design and functionality on the staging (development/QA) server and then publish it on the live server over a secured web service  With staging, the document life cycle looks like this: 1.Document is created 2.Document is approved in the workflow process 3.Document is published on the staging server 4.Review and approval by site manager -> synchronization 5.Document is published on the live server

44. Content and Object Staging

45. Security  Granular security model:  Users  Roles  Module permissions  Content permissions – all content/site section/single document  Secured site areas for site members  Personalized content (e.g. for “clients”, “silver partners” and “gold partners”)  SSL (HTTPS) can be configured for chosen site sections or pages  Secured against SQL injection attacks and cross-site scripting (XSS) and cross-site request forgery (XSRF)

46. Security

47. Performance  Kentico CMS can be used for web sites with large number of visitors and large number of documents – e.g.:  www.gibson.com  www.ireland.ie  www.medibank.com.au  www.yachtbooker.com  Flexible caching options:  single web part caching  CMS content caching  full page caching  image caching  Support for web farms

48. Development  Browser-based development without programming (for web designers)  You can also create ASPX page templates in Visual Studio 2005/2008 with your own code  Support for.NET 2.0 and 3.5  Easily extensible with your own:  user controls (ASCX)  web parts (ASCX)  server controls  modules  event handlers  providers  Easily integrate data from external systems

49. Portal Engine  Full control over page layout, design and HTML code  Fully browser-based development, very easy to use without deep.NET knowledge  Easily extensible with your own user controls (ASCX) and web parts developed in Visual Studio 2005/2008 (C# or VB.NET)  200 built-in web parts  Web parts are also user controls (ASCX), but with standardized interface  Master page concept allows you to share header, main menu and footer for all pages

50. Portal Engine

51. ASPX Page Templates  Standard ASP.NET (.ASPX) pages  Editable in Visual Studio 2005/2008  You can add any custom code and controls to the page template  Support for ASP.NET master pages (.master)  Add any custom controls and code in C# or VB.NET

52. ASPX Page Templates

53. Social Networking Features I  Kentico CMS provides a complete and flexible framework for social networks and on-line communities  Why on-line communities?  Engage customers and increase their loyalty  Start more personal and open communication  Present and test new ideas  Get feedback from clients  Identify and eliminate sources of negative PR early  Market research, polls and focus groups  Decrease support costs – let customers help each other

54. Social Networking Features II  Available features  User registration and management  Forums  Blogs  Message Boards  Groups  Friends  Polls  Private messaging  Media Libraries  Ready-to-use Community Starter Site  Community points and user badges

55. Forums II  Create on-line communities  Main features:  Moderation  Access rights for posting (anonymous/registered/chosen roles)  E-mail subscriptions  Full-text search  WYSIWYG editing (optional)  Signatures and user images (avatars)  Threaded/flat/tree view modes

56. Forums II  Main features - continued:  CAPTCHA verification (optional)  Document-related forums (e.g. article comments)  Lock forum  Post attachments  BB-editor text formatting  Inserting images  Quoting  Question & Answers mode – Mark post as answer

57. Forums

58. Blogs  Any number of blogs authored  Each blog authored by one of more people (enterprise blogging)  Integrates with standard content management and security features (workflow, friendly URLs, search, etc.)  Tagging, tag cloud and categories  Moderated comments  RSS feeds  Fully customizable design  Rating  Trackbacks and Pings

59. Blogs

60. Message Boards  Flat list of messages from users  Customizable permissions (anybody can post/only registered members/only chosen roles)  E-mail subscriptions  Moderation (optional)  Can be used for article or product comments

61. Message Boards

62. Groups  Create groups of members who share similar interests – such as users of some product or fans of some music band  Groups can share ideas and create content:  Message boards  Forums  Pages (Wiki)  Polls  Media libraries for sharing pictures and videos

63. Groups

64. Friends  Build personal or professional social networks

65. Polls  Get visitor opinions and feedback  Any number of answers  Single-choice or multiple-choice voting  Choose who can vote (anonymous/registered/chosen roles)

66. Polls

67. Private Messaging  Enable site members to send private messages to other members.  Useful for community sites.  Inbox/outbox/contact list/blocked users

68. Private Messaging

69. Media Libraries  Create media libraries and upload documents, images, music or video  Support for user-created content – visitors can upload their own content

70. Media Libraries

71. Licensing  1 Web Site (unlimited users)  1 Server (unlimited web sites on a single machine)  1 Server with Source Code  Editions (different feature sets):  Free Edition  Professional Edition  Enterprise Edition  Social Networking Edition  Feature matrix available at http://www.kentico.com/cms-asp-net- features/Feature-Matrix.aspx http://www.kentico.com/cms-asp-net- features/Feature-Matrix.aspx

72. System Requirements  Server:  Microsoft Windows Server 2000/2003/2008  Microsoft ASP.NET 2.0/3.0/3.5  Microsoft IIS Server 5.0/6.0/7.0  Microsoft SQL Server 2000/2005/2008 (including Express Editions)  Client (for editors):  Internet Explorer 6.0/7.0  FireFox 2.0  Safari 3.0  Client (for visitors):  Generally any browser, depends on the used web parts, all major browsers supported (IE, FF, Safari, Opera)  Developers  Visual Studio Professional 2005/2008 or Visual Web Developer 2005/2008 Express Edition (if you need to write your own code)

73. About Kentico Software  Founded in 2004 in the Czech Republic (European Union)  U.S. office since 2008  Privately held, no external funding  Named fastest growing Czech young company in 2008 by Deloitte  Focused only on Kentico CMS  1600+ clients in 83 countries  Kentico Solutions Partner network – over 600 active partners  More than 4000 web sites running on Kentico CMS, clients include:  Mazda  Gibson Musical Instruments  Bayer  Ireland.IE  Guinness  Air Jamaica  ESPN  More at http://www.kentico.com/Showcase.aspxhttp://www.kentico.com/Showcase.aspx