1. STC Social Media Survey Washington DC - Baltimore Area Chapter Viqui Dill

2. STC WDCB Chapter Social Media Survey 2011 Why take a survey? When did it run? Who was invited? Who spoke up? What did we say?

3. Why take a survey? Buzz at the 2011 Summit mySTC launched 13 Social Media channels New position on STC WDCB Council A chance to communicate through SM, but where?

4. When did it run? Survey for specific timeframe September 15 th – October 2 nd 2011

5. Who was invited? STC WDCB members by email Posted on – Facebook group – Linked In group – Twitter #STCWDC – JMU Student Chapter Facebook group – MySTC group – Chapter website/blog

6. Who spoke up? 40 people Mostly women Mostly older Mostly members

7. Who spoke up? 40 people Mostly women Mostly older Mostly members

8. Who spoke up? 40 people Mostly women Mostly older Mostly members

9. What did we say? We like email We like face-to-face We like Facebook We like the Intercomm magazine Job postings, webinar training are important to younger members Some of us are overwhelmed by too much social media

10. 5 = I use this most every day 4 = I use this regularly 3 = I use this rarely 2 = I belong but do not use this 1 = I do not belong 0 = I didn't even know we had this Rating Scale from 0 to 5

11. STC-related social media

12. All STC WDCB 40 & under Email announcement list3.32.9 STC website3.13.4 Face-to-face events2.92.7 STC WDCB Chapter website2.83.0 Linked In2.22.3 MySTC2.11.8 STC WDCB Chapter Blog2.1 Facebook1.8 Email chat list1.81.3 Twitter profile1.71.2 Twitter hashtag #stcwdc1.61.3 STC WDCB Chapter Blog RSS feed1.41.6 MySTC WDCB group1.40.9

13. Other (non-STC) social media

14. All STC WDCB 40 & under Email5.0 Face-to-face4.54.6 Phone calls4.4 Facebook3.74.7 Text messaging3.64.1 Linked In3.43.9 Blogs2.62.4 RSS2.42.1 Twitter2.32.4 Google+2.02.4 MySpace1.21.4

15. Personal preference

16. All STC WDCB 40 & under Email4.64.8 Face-to-face4.6 Phone calls4.04.1 Text messaging3.64.0 Linked In3.54.1 Facebook3.24.3 Blogs3.23.9 RSS2.42.2 Twitter2.12.7 Google+1.92.2 MySpace0.81.1

17. Site blocking

18. What time of day do you use these social media tools?

19. What kinds of tools

20. Let us know which of these benefits are useful to you

21. All STC WDCB 40 & under Connection and networking3.73.6 intercom magazine3.63.7 Chapter events3.53.3 Community news3.53.6 Industry news3.33.4 Job postings3.24.2 Technical Communication magazine3.13.3 Webinars3.13.7 Blogposts2.93.0 Discussions online2.93.3 Summit2.63.0 Summit@aClick2.22.0 Connection and networking3.73.6

22. Selected comments I find social media annoying and not very useful. Now that I know those social media resources are there, I've joined them all so I can keep up. Who has time to text and blog? Or just read all those text and blogs?

23. Selected comments If I have to go to a site to see updates, I'm likely not to do it. I prefer getting notifications in email (e.g. from Linked In) and then I'll go follow up on discussions or changes of interest. Live-and-die by email, committed to my Blackberry as I travel incessantly for work. I'm do not have time at work or in my personal life to monitor 2+ different channels so I appreciate when I can get most of my info from one.

24. What did we say? We like email We like face-to-face We like Facebook We like the Intercomm magazine Job postings, webinar training are important to younger members Some of us are overwhelmed by too much social media