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THURAYA SATELLITE TELECOMMUNICATIONS COMPANY THURAYA Setting trends for satellite communications Innovation Challenges Maher Ezzeddine Corporate Sales.

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Presentation on theme: "THURAYA SATELLITE TELECOMMUNICATIONS COMPANY THURAYA Setting trends for satellite communications Innovation Challenges Maher Ezzeddine Corporate Sales."— Presentation transcript:

1 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY THURAYA Setting trends for satellite communications Innovation Challenges Maher Ezzeddine Corporate Sales Manager April 16, 2007

2 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 2 PAGE Thuraya SPF-II 2006  Company overview  THURAYA coverage  The challenge  THURAYA solution  Contribution to disaster relief  Strategic partnerships  The benefits Agenda

3 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 3 PAGE Thuraya SPF-II 2006 Company overview THURAYA was founded in 1997 and is specialized in Mobile Satellite Communications. What is THURAYA? ‘THURAYA’ concept emerged from ETISALAT Company was established with $500m and contract awarded to Boeing (Former Hughes) to build the system Marketing Activities/Road show started to appoint service provider Successful debt raising of $ 475M Successful launch of THURAYA satellite by Sea launch Start of soft commercial launch Real commercial launch with 40 SPs 1995 1997 1998 1999 2000 2001 2002 Launch of Thuraya2 & construction of Thuraya3 2003 Achieves Coverage Area Expansion Southward in Africa Launches High-Speed Satellite Data Service “ThurayaDSL” 2004 2005 THURAYA’s 2nd Generation Handsets are the world’s SMALLEST and SMARTEST satellite phones 2006

4 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 4 PAGE Thuraya SPF-II 2006 Thuraya Coverage THURAYA covers an area spanning more than 120 countries that is inhabited by 2.3 billion people (Existing Coverage Only).

5 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 5 PAGE Thuraya SPF-II 2006 The challenge Terrestrial infrastructure is vulnerable to all disasters. Most natural and man-made disasters operations turn into an unforgiving environment. Challenging EnvironmentsDisaster n 85 percent of the people exposed to earthquakes, tropical cyclones,floods and droughts live in countries having either medium or low human development n No access to information in remote areas which is as vital to the end-user as the umbilical cord to the unborn child n Terrestrial communication links are almost always disabled and disrupted due to lack of infrastructure investments in those remote rural areas n Connecting remote communities with mobile communication is a major challenge. n Users working in challenging environments such as media staff, disaster relief workers, health teams and government workers, etc...

6 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 6 PAGE Thuraya SPF-II 2006 Thuraya solution Whether on-the-move or at the halt, mobile satellite communications is becoming the main choice for many organizations faced with remote challenges. THURAYA solution Hughes 7101 Thuraya Hughes 7101 is a satellite handheld mobile phone with integrated satellite, GSM and GPS technology. The Thuraya phone offers a wide range of services including voice, data, fax, short messaging and location determination. GEN I Solution GEN II Solution THURAYA SO 2510 The Smallest Satellite Phone THURAYA SG 2520 The Smartest Satellite Phone

7 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 7 PAGE Thuraya SPF-II 2006 Contribution to disaster relief Lebanon war - July 1996, Pakistan earthquake, Darfur crisis, DRC, Chad, Iraq, Afghanistan, etc... Risk can be minimized by establishing the control center. Risk ManagementTHURAYA Team n Phase 1: Initial response & establishing communication n Phase 2: Establishing control centre n Phase 3: Recovery Phase + site visit with our partners n Technical n Logistics n Security n Distribution channels

8 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 8 PAGE Thuraya SPF-II 2006 Strategic partnerships Terrestrial infrastructure is the first casualty when disaster occur. Developing strategic partnerships to increase reliability. Strategic PartnersTHURAYA Satellite n THURAYA and ITU n THURAYA and UNOPS n THURAYA and UNICEF n Over 150 NGOs benefit from THURAYA strategic partnerships n THURAYA Disaster Emergency Portal (Coming Soon) n Anywhere, anytime n Secure n Reliable n Affordable n Easy to use

9 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 9 PAGE Thuraya SPF-II 2006 The benefits THURAYA serves the common man to relief operation teams, rural development committees, governments, NGOs and communities. The BenefitsTHURAYA products n Affordable calling rates, secure, easy to use and reliable n Smallest and smartest satellite phones in the world n Ability to select GSM or satellite modes for cost effective use n GPS for safety and rescue operations n High speed Thuraya DSL, GmPRS, SMS and MMS n Handsets that can be coupled with Thuraya’s indoor phone unit to extend satellite functionality into closed offices n Satellite Payphones and Public Calling Phones that can be setup to serve remote areas PCO SO-2510SG-2520 DSL Maritime FMS

10 THURAYA SATELLITE TELECOMMUNICATIONS COMPANY 10 PAGE Thuraya SPF-II 2006 Thank you Maher Ezzeddine Corporate Sales Manager m_ezzeddine@thuraya.com www.thuraya.com THURAYA Setting trends for satellite communications


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