1. A high profile, annual awareness week, designed to inspire more businesses to share and take action to create a positive change in society by becoming ambassadors for the responsible business agenda. www.bitc.org.uk/rbweek #RBweek

2. Business in the Community www.bitc.org.uk Multiple voices, one platform Responsible Business Week (RBW) is a platform to share knowledge, have debates and tackle challenges, engage with customers or employees, launch new initiatives, announce future responsible business ambitions and showcase achievements. Now in its fourth year, RBW galvanises hundreds of businesses from every industry and size, their leaders, This RBW we’re calling on your organisation - whether a business, NGO or university; employees and partners to create a public conversation on the power of responsible business to effect positive change and demonstrate how they are taking action. to run an event or activity to share great ideas and inspire positive action from others.

3. Business in the Community www.bitc.org.uk Why should businesses share ideas? Brainstorming and sharing ideas is one the best ways to engage people with your responsible business plans and ambitions. By joining together, our message is louder, our shared commitment is emphasised and we can reach new audiences, raising the visibility of the movement - building a fairer society and more sustainable future. RBW 2016 is your chance to highlight what responsible business means to your organisation and gain wider recognition.

4. Business in the Community www.bitc.org.uk How does RBW work? BUSINESS IN THE COMMUNITY The beating heart of RBW, we host key events, engage the media, bring #RBweek to life online, and inspire businesses to get involved. BITC MEMBERSHIP Business in the Community’s members create an exciting array of events, activities and communications that engage their stakeholders and help RBW to reach a wide audience. BUSINESSES EVERYWHERE All kinds of businesses and organisations run their own activities to highlight the great things they are doing to the audiences that matter to them.

5. Business in the Community www.bitc.org.uk How can you get involved? We encourage all businesses to share your RBW activity with us, and also share through your own communication channels including your website, social media, email campaigns, posters, events, direct mail, presentations, and so on.share your RBW activity With this in mind, we have created a suite of digital marketing and print assets for you to download from our website and display - use them to promote your event or activity during RBW.a suite of digital marketing and print assets Think about how will you make your activity focused on sharing your ideas? 1 Think about what are the challenges that you want to talk about? Think about who will you connect to and share ideas with? 3 2 Connect your brand with RBW and Business in the Community.

6. Business in the Community www.bitc.org.uk RBW branded marketing assets Poster – talk about your activity, print and display or use a PDF as an event invitation. It’s fully editable. Available in A4 or A5. Social media post – available with fixed or editable text – post in #RBweek PowerPoint slide – edit and use in your presentation or webinar. We’ve included why RBW is important. Banner and adverts – display online or in your delegate pack or hand-outs. Graphics – versatile for your digital marketing. Editable speech bubbles – perfect for an event invitation. Postcard - print or request some pre-printed cards (limited numbers). BITC lapel badges – order and give to your event attendees. (donation £1 per badge, plus VAT & delivery cost. Minimum order 20)

7. Business in the Community www.bitc.org.uk Poster Social media posts Editable text Available in A4 and A5 Fixed copy

8. Business in the Community www.bitc.org.uk PowerPoint slide Graphics Editable text Fixed copy

9. Business in the Community www.bitc.org.uk Banners and adverts Speech bubbles Editable text in PowerPoint Blank speech bubble – be creative!

10. Business in the Community www.bitc.org.uk RBweek postcard For more inspiration, guidelines and downloads please see the RBW resources page.RBW resources page. High resolution versions are available of all graphics if you are printing your own materials. Please send your graphics request to: rbweek@bitc.org.ukrbweek@bitc.org.uk Front Back

11. Business in the Community www.bitc.org.uk What is your focus? Innovative corporate-community partnerships | employee wellbeing activities customer engagement campaigns | energy-saving ideas | zero-waste initiatives school partnerships | social enterprises | approaches to workforce diversity environmental regeneration projects | inspiring young people | responsible investing skilled volunteering activities | sustainable business collaborations | water stewardship projects mentoring young people | apprenticeship programs | brand purpose | reducing environmental footprint local community issues | sustainable procurement | social mobility | the circular economy… Share ideas about:

12. Business in the Community www.bitc.org.uk Who could you bring together in RBW? Create and host an inspiring event or activity, however small or large; online or in real-life. Engage your employees: Communicate what responsible business means to your organisation and it’s positive impact in the local community and environment. Invite an inspiring speaker to talk about an issue that’s important to your business. Invite your employees to an ideas generation workshop brainstorm and uncover fresh perspectives. Be creative! Run a sustainability challenge. Invite your staff to visit your community projects and see how you are putting responsible business into action Celebrate your achievements and say thank you to colleagues with our BITC lapel badges Encourage employees to write, post or tweet about the topic during #RBweek.tweet Reach out to your local community: Invite and encourage local businesses, charities, schools or community partners to come together to share and generate new ideas in a collaboration day or community pop up. Invite your neighbours: Invite your neighbours to learn about how you are supporting local education, reducing your waste or energy usage, or addressing unemployment in your area and inspire them to take action. Join forces with your suppliers: Host a joint workshop to identify and share challenges, cascade ideas for best practice and spark new initiatives. Talk with your suppliers about your sustainability targets and ask them to join your responsible business. programmes, do the Responsible Business Check Up or get involved with a BITC programme.Responsible Business Check Up BITC programme

13. Business in the Community www.bitc.org.uk Help spread the word Show that you’re part of the responsible business movement by displaying the RBW posters and sharing RBW graphics Create an inspiring event and use the opportunity to celebrate your achievements and raise the profile of your partnerships Blog about the issues your business is concerned with and how you’re taking action Share via LinkedIn, Facebook, Pinterest, You Tube. Be part of the biggest ever responsible business conversation #RBweek on Twitter on Monday 18 April @11am Host an informative talk to shine a light on those turning ambitious sustainable business strategies into action and recognise and reward unsung heroes Shine a spotlight on your achievements through your internal and external communications channels and share: award wins, CR Index status, targets reached Propose Propose a responsible business spokesperson from your organisation Share a good news story with your local media during RBW - download our media toolkit Host a thought leadership forum, engaging your senior leaders on the big issues facing your company and get vocal on your community impact

14. Business in the Community www.bitc.org.uk Next steps Click here to set yourself a reminder in your calendar Click here to set yourself a reminder in your calendar to join us for the launch on Twitter on Monday 18 April at 11am. Please tell us your plans at www.bitc.org.uk/rbweek so we can share your involvement.tell us your plans www.bitc.org.uk/rbweek Select ‘share your event’ or ‘share your activity’ with us.

15. Business in the Community www.bitc.org.uk Once you’ve told us your plans, BITC will: 1.Include all relevant activity in the RBW events listingRBW events listing 2.Provide downloadable RBW digital and print assets for your communicationsdigital and print assets 3.Host the biggest ever responsible business conversation on Twitter #RBweekresponsible business conversation on Twitter 4.Provide media materials to help profile your activities 5.Include your activity in RBW communications to BITC members and other audiences 6.Publish your stories on the campaign website (subject to conditions)campaign website 7.Deliver bespoke event or activity support (only upon request and subject to conditions)

16. Business in the Community www.bitc.org.uk GET SOCIAL Join our Twitter launch on Monday 18 April at 11am Share why you feel #RBweek is important Lead a conversation or Q&A about the issues that matter during #RBweek Also share your activity on LinkedIn, Facebook, Pinterest, YouTube… www.bitc.org.uk/rbweek