1. ENTRY BARRIERS FOR HARDWARE STARTUPS Aleksander Tõnnisson

2. D2D sales corporate R&D founder & CEO mentor / speaker / moderator investor in 25+ HW StartUps ABOUT ME

4. Products with high speed to market team? skills? relevant experience? prototype? is something working? is there a market? is it innovative? who else is considering investing? is this team able to raise the next round? valuation? HARDWARE | CREATIVE INDUSTRIES | HEALTH TEC

7. http://www.haxlr8r.com/ Typical Startup Lifecycle HARDWARE STARTUP

8. http://www.haxlr8r.com/ Typical Startup Lifecycle SOFTWARE STARTUP

9. MVP & FAST ITERATIONS Software as a Service sketching MVP iterating scaling -2launch http://www.alesspetic.si/

10. GETTING STEEP VERY QUICKLY Phases of Hardware Startup CP DFM retai l -12 launch MFP 3PL FFR

11. WHERE THE MONEY GOES Software Startups Cost Structure 60% 10% 30%

12. WHY IS CASH IMPORTANT Hardware is a cash flow business 60% 10% 30% 20% 10% 25% 10% 25%

13. MVPDFMSCALING how much< 100K< 500K>1M for what components design costs moulds test benches marketing working capital from where FFF savings pre-orders angel & seed venture capital bank loan WHY IS CASH IMPORTANT Hardware is a cash flow business

15. The only thing that matters is getting to product/market fit.

17. Aleksander Tõnnisson, CEO, Founder aleksander@buildit.ee APPLY AT WWW.BUILDIT.EE