2. Protecting Social Welfare Attempts to soften the harsh living conditions brought on by urbanization and industrialization Young Men’s Christian Association (YMCA), Florence Kelley, Social Gospel all attempt to help poor families

3. Promoting Moral Improvement (Be Better People) Prohibition – banning of alcohol in the United States Women’s Christian Temperance Union becomes largest women’s organization in the US.

4. Create Economic Reform “Muckrackers” write about corruption and Big Business Eugene Debs helps organize American Socialist Party People begin to question capitalism

5. More Efficient Workforce and Technology Henry Ford introduces 8 hour workday -5$ a Day